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HiveMinds Secures Samsonite India’s E-Commerce Marketing & Retail Media Management Mandate

Cadbury Gems Takes Off To Space In Latest Ad Campaign

Goafest 2025 Returns To Goa; To Take Place From May 21 To 23

Collective Artists Network’s Big Bang Social Launches Revamped Affiliate Store

Neeraj Bassi To Call It Quits As Chief Growth Officer At Cheil India After Two Years

Pidilite Industries’ Fevicol Acquires Naming Rights Of Mumbai’s Marol Naka Metro Station

NeoNiche Integrated Solutions Appoints Sandeep Mishra As Chief Creative Officer

Joy Personal Care Entrusts Webenza With Its Digital Creative Mandate

Snapchat Rolls Out Sponsored Snaps In India With AJIO As First Partner
Marketing

ConfirmTkt Renews Partnership With Royal Challengers Bengaluru As Official Train Ticketing Partner For IPL 2025

SEO & ORM: The Complementary Yet Distinct Strategies Fueling Online Success

Navi UPI Teams Up With Royal Challengers Bengaluru As Official UPI Partner for IPL 2025

Flipkart Elevates Akash Jain To Director Of Marketing & Head Of Media

Boldfit Appoints boAt’s Siya Wadhawan As Head Of Brand Marketing

Skechers Onboards Jasprit Bumrah As Brand Ambassador

CleverTap Partners With upGrad To Build Deep Learning Track For Upskilling Marketers

The Estée Lauder Companies Partners With Adobe To Scale Production Of Digital Marketing With Firefly Generative AI

Havells India Ropes In Nayanthara And Vignesh Shivan As Brand Ambassadors For The South India Market
Media

Zarrar Don Joins Moneycontrol As Chief Revenue & Business Growth Officer

Be It Fashion, Beauty, Fintech, Or Consumer Goods, Short-Form Video Allows Brands To Reach Audiences In Most Organic Way Possible: Gaurav Jain

Sports18 Channels Rebranded As Star Sports

Tata Play Partners With FanCode To Launch Tata Play FanCode Sports

JioHotstar Crosses 540 Crore Views During ICC Men’s Champions Trophy 2025

After Airtel, Jio Joins Hands With SpaceX To Introduce Starlink Services In India

JioStar Onboards 20 Sponsors For TATA IPL 2025

Angad Bhatia Joins As CEO Of Firstpost & Creator18

If Big B Was To Step Down From KBC, SRK, Aishwarya Rai & MS Dhoni Would Be BEst Choices: Reports
Business

Billion Electric Mobility Elevates COO Sanjeev Kulkarni To CEO Role

Alphabet In Talks To Buy Cloud Security Firm Wiz For $33 Billion

Nazara Technologies COO Sudhir Kamath Moves On

Takashi Nakajima To Assume President & CEO Role At Honda Cars India From April 1

McKinsey acquires ET Medialabs To Boost Digital Marketing Operations

Adani Wilmar To Acquire GD Foods, Owner Of Brand ‘Tops’

HARMAN Appoints Christian Sobottka As President & Chief Executive Officer

Bain & Company Appoints Shyam Unnikrishnan As Managing Partner- India As Parijat Ghosh Takes Up APAC Role

India-Founded Internet Browser Veera Goes Global, Now Available In 100+ Countries
What’s Buzzing

Vibrant Vibes And Meaningful Messages By Brands Captures The Spirit of Holi This Year

Empower, Inspire, Change: How Brands Celebrated Women’s Day 2025

Coca-Cola, Google, Zomato & More: How Brands Rode The Wave Of India’s ICC Champions Trophy Win

Tata Motors Expands Sustainable Vehicle Scrappage Initiative with New Facility

Here’s How Storytelling Is Powering Creators With Greater Influence & Authenticity

Brands Play Cupid With Cheeky Twists & Heartfelt Valentine’s Day Campaigns

Tata Motors Unveiled The Future Of Mobility At Auto Expo 2025 With 14 Commercial Vehicles

Here’s How Dabur Gulabari’s #GulabSeShukriya Made Rose Day Celebrations More Meaningful

How FinMin Nirmala Sitharaman’s Union Budget 2025 Has Got Key Leaders Saying ‘All Hail!’
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
More
SEO & ORM: The Complementary Yet Distinct Strategies Fueling Online Success

Building Real Connections With Consumers Through MadTech: Beyond The Buzzwords

Accelerate Action: Women Steering The Future & Beyond

The Silver Digital Revolution: Marketing To Today’s Tech-Savvy Seniors

The Death Of Performance Marketing Agencies: Growth Marketing Is The New Era

Is SEO Dead Due To The Rise Of AI Search?

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Tag: marketing

The Good Glamm Group Elevates Shivam Pandey To Head Of Supply Chain

Marketing

The Good Glamm Group Elevates Shivam Pandey To Head Of Supply Chain

Shivam Pandey has been elevated to the role of Head of Supply Chain at The Good ...

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Ipsos Strategy3 Onboards Rajashree Ivaturi As Partner

Marketing

Ipsos Strategy3 Onboards Rajashree Ivaturi As Partner

Eyeing increased opportunities and demand for research-based consulting from clients, Ipsos, a global market research player, ...

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Zee’s Meenakshi Samantaray Joins Metro Brands As Head- Sports Division Marketing

Marketing

Zee’s Meenakshi Samantaray Joins Metro Brands As Head- Sports Division Marketing

After being associated with Zee Entertainment for close to five years, of which she spent the ...

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Gupshup Appoints WordPress VIP’s Salim Ali As Chief Marketing Officer

Marketing

Gupshup Appoints WordPress VIP’s Salim Ali As Chief Marketing Officer

After serving the role of Chief Marketing Officer at WordPress VIP for more than one-and-a-half years, ...

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Unilever's Sahib Singh Joins SLN Coffee As Chief Executive Officer

Marketing

Unilever’s Sahib Singh Joins SLN Coffee As Chief Executive Officer

SLN Coffee, parent company of Levista instant coffee, has named Sahib Singh as its new Chief ...

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Motilal Oswal Financial Services Elevates Varun Mundra to SVP - Marketing

Marketing

Motilal Oswal Financial Services Elevates Varun Mundra to SVP – Marketing

Varun Mundra has been elevated to the role of Senior Vice President (SVP) - Marketing at ...

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Priyanka Khaneja Gandhi Moves On From Colgate-Palmolive

Marketing

Priyanka Khaneja Gandhi Moves On From Colgate-Palmolive

After dedicating over 15 years to the company, Priyanka Khaneja Gandhi, who served as the Director ...

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The Goafest Stage Is Set For Another Edition Of ‘Advertising Rocks’

Advertising

The Goafest Stage Is Set For Another Edition Of ‘Advertising Rocks’

Following the success of its inaugural edition, Goafest 2024 is set to bring back 'Advertising Rocks', ...

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Marketing

BSH Home Appliances India Appoints Nilkamal’s Pinaki Gupta As Head- Brand Marketing

One of the global leaders in the home appliance industry, BSH Home Appliances, a subsidiary of ...

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Here's How Consumer Durable Brands Are Stepping Up Their Game This Summer

Advertising

Here’s How Consumer Durable Brands Are Stepping Up Their Game This Summer

by Sakshi Sharma

As the sweltering heat of summer settles across the nation, anticipation is brewing among players in ...

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