Tag: FMCG

Broadening the scope of the case regarding "misleading" advertisements related to Patanjali Ayurved, the Supreme Court has taken a stern ...

Infectious Advertising has appointed Prashanth Kumar as its new Chief Digital Officer. Coming with close to 25 years of experience ...

The influencer marketing industry in India is projected to see a 25% growth in 2024, reaching a value of Rs ...

Scarecrow M&C Saatchi has spiced up its FMCG clientele by winning the creative mandate of Gopal Snacks. The full-service creative ...

The Supreme Court on Tuesday strongly criticised Patanjali Ayurved, its Founder Baba Ramdev, and Managing Director Acharya Balkrishna while hearing ...

E-commerce topped influencer marketing spending at 27%, in 2023, followed by FMCG with 20%, according to Kofluence's 'Decoding Influence: The ...

As the marketing landscape continues to evolve in 2024, CMOs face a multitude of challenges and opportunities. They meticulously assess ...

What do you think of when you hear FMCG? Is it just me or all snacks & munch-time guilty pleasures ...

The makers of Tutty Fruity, Pan Pasand, Coffee Break, Mango Mood and more such products, Ravalgaon Sugar Confectionery, is soon ...