US-Based Burger King Loses Trademark Infringement Suit Against Namesake Eatery In Pune
After over a decade of legal battles, a Pune court has ruled against US-based Burger King Corporation, dismissing its trademark ...
Read moreDetailsAfter over a decade of legal battles, a Pune court has ruled against US-based Burger King Corporation, dismissing its trademark ...
Read moreDetailsFor this year’s edition of Cannes Lions International Festival of Creativity, Unilever has been named the Creative Marketer of the ...
Read moreDetailsAs competition in the food industry heats up and more consumers opt for dining out, the trend of premiumization is ...
Read moreDetailsSports sponsorships have emerged to be a powerful form of marketing in recent times. In a bid to increase brand ...
Read moreDetailsSubway has joined the ongoing advertising rivalry between McDonald's and Burger King by introducing its own ChatGPT-powered campaign, adding a ...
Read moreDetailsIn a brilliant marketing move, Burger King has responded to McDonald's claim that the Big Mac is the "most iconic" ...
Read moreDetailsThe WARC Rankings Report for 2023 is out! And the result is a mixed bag of surprises and regular winners. ...
Read moreDetailsNaming a brand involves many creative and practical aspects. The meaning, the message it conveys, its ease of pronunciation, and ...
Read moreDetailsIt's Diwali 2022! After a long wait of two years, this year’s Diwali is special and a celebration of hope ...
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