Swiggy, an on-demand convenience delivery platform, has announced the addition of ‘Privileges’ to its Swiggy One and Swiggy One Lite membership programs.
Swiggy One Privileges brings exclusive offers and perks that extend beyond Swiggy’s multiple offerings, bringing users the best from Swiggy’s partners across travel, entertainment, OTT, shopping and beauty categories to elevate the Swiggy One member’s experience by focusing on every aspect of their lives, as per the brand.
In travel, Yatra offers exclusive value-added services such as free cancellation, free seat, or free meal selection on flights to Swiggy One members. In entertainment, Cinepolis offers an exclusive Flat 30% discount on movies and food and beverages on their website and app bookings. Additionally, members can also enjoy a flat 25% discount on food and beverages at the Cinepolis F&B counter.
Swiggy One members also have exclusive offers from popular OTT platforms such as Rs 150 discount on Amazon Prime, 50% discount on the Disney+ Hotstar 3M Super plan, and buy one get one month or Buy 12 Get three months offers on SonyLiv Premium plans.
Croma is offering an exclusive 7.5% discount on purchases of Rs 30,000 and above at any of its stores. Hamleys is offering free entry to the play arena across their major outlets. On beauty and fashion, Swiggy One Privileges extend to brands like Ajio with a flat 20% off on select merchandise and Lakme with a complimentary waxing on facial service.
Members are regularly notified of the latest privileges through homepage notifications, post-order updates, and the newly added ‘Privileges’ section within the Swiggy One and One Lite membership pages.
To redeem offers- members can unlock unique codes via the ‘One Membership Privileges’ section and redeem them directly on partner apps to enjoy offers and benefits. This one-step process keeps members informed and engaged throughout their membership, with multiple touchpoints guiding them to avail these time-bound exclusive offers.
As per the brand, with millions of subscribers nationwide, Swiggy One is a membership program offering benefits across food, quick commerce, dining out and pick-up and drop services. By going beyond the app through strategic partnerships with Yatra, Cinepolis, Amazon Prime, Disney+ Hotstar, and more, Swiggy One enhances its offerings with exclusive privileges.
Commenting on the development, Anurag P, VP of Growth, Swiggy, said, “With millions of users across India, Swiggy One and Swiggy One Lite stand apart for the benefits they provide across fast-growing categories like food delivery, quick commerce, and dining out. We are now making Swiggy One bigger and better through Swiggy One Privileges which has offers spanning high-usage categories such as OTT, travel, fashion, beauty, and more. With these added privileges, Swiggy One will further enhance its standing as the most exciting and rewarding membership program in the country, bringing to life Swiggy’s mission of elevating the quality of life for urban consumers by offering unparalleled convenience.”
