Digital campaigns have not only been a strong medium of communication between the brands and the audience but also a medium to create a difference.
With the world celebrating the festival of Eid, this is how our favourite brands wished their audience a blessed Eid.
1. Ghadi Detergent
Ghadi Detergent’s #SaareMaelDhoDaalo was an attempt to put a stop to the ingrained patriarchal hypocrisy of the society. In the eye opening film, a woman is shown happy to see a helping husband for a daughter, but reprimanding her son for doing the same.
2. Cadbury Celebrations
In an attempt to bring the Hindu-Muslims closer Cadbury showed in how their products are the extension of sweets that can be exchanged at all happy occasions.
3. Tata Motors- #CelebratingGoodness
The heart-warming film by Tata Motors shows a bunch of school going kids who come together to represent the true spirit of celebrating Ramadan by breaking the human barriers of race and religion.
4. Reliance Retail
Reliance Retail wished everyone Eid Mubarak to all who spent the month of Ramadan being selfless and putting other first in its simple yet beautifully made ad film.
5. Bata- #LetsWalkTogether
The Ad campaign released by Bata on the occasion of Eid spoke about spreading brotherhood and respecting traditions by walking together and supporting each other for the same.
6. Brooke Bond Supreme
The Emotional ad film speaks about how little kind gesture (Neki)can be the simplest of things you can do for others.
7. Surf Excel Pakistan- Eeasr Ek Ibadat
“Thinking of others before ourselves is also Ibadat!” is what Surf Excel Pakistans Latest Eid Campaign Portrays. The Ad film is beautifully shot that people can connect to.
8. Max Fashions
As one of the biggest retail fashion brands in India, Max has always stood for democratizing fashion and making style available for all. Keeping these core values of the brand in mind, this Eid, Max talks about inclusivity through its new commercial.
Which was your favourite Eid message? Share with us in the comments below
