From Living Rooms To Brands: The Connected TV Revolution In Indian OTT Advertising
Penned down by Abhijeet Rajpurohit, COO and Co-Founder, Cloud TV, this authored article discusses the seismic ...
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OTTplay Premium Joins Hands With JioCinema To Expand Content Library & Amplify Streaming Experience
OTTplay Premium has teamed up with JioCinema, to strengthen its content portfolio, and enhance the streaming ...
Rapid Growth Of Aggregators Set To Propel India’s OTT Sector With Incremental Reach: Watcho’s Sukhpreet Singh
Sukhpreet Singh, Corporate Head of Marketing at Dish TV and Watcho, discussed the potential of OTT ...
OTTplay Becomes One Of The First OTT Players In India To Join ONDC Network
OTTplay, an OTT content aggregator by HT Media Labs, has joined the Open Network for Digital ...
Hottest Social Media Updates Of The Fortnight That Could Make Your Brand Go From ‘Boring’ To ‘Rolling’
As the user presence on social media platforms grows stronger each passing day and updates come ...
AIDCF Urges MIB To Restrict Prasar Bharati From Adding Linear TV Channels To Its OTT Platform
The All India Digital Cable Federation (AIDCF) has raised concerns regarding a notice issued by Prasar ...
What Could Disney+ Hotstar & JioCinema Merger Spell For Advertisers, Competing Streaming Platforms?
In an exclusive conversation with Marketing Mind, Karan Taurani, SVP at Elara Capital, discussed the potential ...
Prasar Bharati Invites Proposals For Integration Of Apps With Its OTT Platform
Prasar Bharati has invited proposals for integrating application platforms with its OTT platform under two categories. ...
With 547 Million OTT Users In India, Paid Subscriptions Remain Stagnant At 100 Million: Ormax Report
Ormax Media has released its latest edition of the ‘The Ormax OTT Audience Report: 2024’. According ...
Hashtag Orange Bags Media Mandate Of Dish TV’s Watcho OTT Super App
One of India’s leading DTH providers- Dish TV has entrusted Hashtag Orange with the media mandate ...
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