90% Of Top 50 Global Brands Are Present In India & Half Of Them Earn $30 Million+ From India: E-Styling India Study
According to the latest study conducted by Bain & Company in partnership with Myntra titled- ‘E-Styling ...
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Broadcast Bill 2024: A Double-Edged Sword For Content Creators Or A Positive Move To Strengthen Their Credibility?
The latest draft of the Broadcasting Services (Regulation) Bill has the potential to significantly alter the ...
Phir Aayi Hasseen Dillruba’s Marketing Magic Thrives On Exclusive Fan Screenings, Meme-Driven Hype, & More
As fans eagerly await the release of 'Phir Aayi Hasseen Dillruba', starring Taapsee Pannu, Vikrant Massey, ...
How Brands Across Categories Took Their Shot At Being Pally With Audiences This Friendship Day
Celebrated on the first Sunday of August, it has almost become a customary practice for brands ...
To Retain Meaningful Engagement In An Era Of Selective Content Consumption, Brands Must Navigate Influencer Fatigue Effectively: Ritesh Ujjwal
In a conversation with Marketing Mind, Ritesh Ujjwal, Co-founder of Kofluence, highlighted the platform's proprietary risk ...
Why Print Media Is Afar From ‘Dead’ For Brands & Agencies Betting Big On Tech & Innovation
In the past few years, the debate around print media's existence has become a contentious one. ...
HT Media’s Revenue Declines By 4%, Reaches Rs 427 Crore In Q1FY25
HT Media's operating revenue for the first quarter ended June 30, 2024, declined by 3.7% to ...
Disney Consumer Products in India Teams Up With Brands & Retailers For Collections Inspired By Marvel Studios’ ‘Deadpool & Wolverine’
Disney Consumer Products India has collaborated with 25 brands to mark the release of Marvel Studios’ ...
Collective Artists Network Acquires AI-Powered Content Solutions & Influencer Marketing Company- Galleri5
Collective Artists Network, one of India’s leading new media entities centred around pop culture which was ...
Will Non-Cricketing Sports Like Wimbledon Become The Next Big Thing For Indian Brands?
Often evoked in the realm of Wimbledon is the phrase, 'Where Champions Become Legends', encapsulating the ...
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