The International Cricket Council (ICC) has announced the appointment of Sanjog Gupta as its new Chief Executive Officer (CEO). Gupta, a well-regarded figure in the media and sports industry, will officially assume charge on July 7, 2025, becoming the seventh CEO in the ICC’s history.
Gupta currently serves as CEO- Sports and Live Experiences at JioStar and has brought with him over two decades of experience in sports broadcasting, strategic planning, and commercial development. His leadership has been important in the evolution of India’s sports media landscape, particularly in cricket, where he has helped shape marquee properties like the IPL and ICC events, along with launching and scaling domestic leagues such as the Pro Kabaddi League (PKL) and Indian Super League (ISL).
Gupta began his career as a journalist and joined Star India (now JioStar) in 2010. He has since held multiple senior roles in content, programming, and strategy. In 2020, he became Head of Sports at Disney and Star India, where he focused on growth and operational efficiency, especially in digital-first and women-centric sports coverage. Following the merger of Viacom18 and Disney Star, he was named CEO of JioStar Sports in November 2024.
The selection follows a global recruitment process initiated in March, which attracted over 2,500 applications from 25 countries. The ICC’s HR and Remuneration Committee reviewed applications and shortlisted 12 candidates. Their profiles were evaluated by the Nominations Committee. The committee unanimously recommended Gupta, whose appointment was later ratified by the ICC Board following final approval by Chairman Jay Shah.
ICC Chairman Jay Shah said, “I am pleased to announce that Sanjog Gupta has been appointed as the CEO of the ICC. Sanjog brings extensive experience in sports strategy and commercialisation, which will be invaluable for the ICC. His deep understanding of the global sports as well as M&E landscape combined with his continued curiosity about the cricket fan’s perspective and passion for technology will prove essential in our ambition to grow the game in the coming years. Our goal is to move beyond traditional boundaries and establish cricket as a regular sport in the Olympics, growing its expanse across the world and deepening its roots in its core markets.
“We considered several exceptional candidates for this position, but the Nominations Committee unanimously recommended Sanjog. The ICC Board Directors look forward to working closely with him, and I would like to welcome him on behalf of everyone at the ICC.”
Responding to the announcement, Sanjog Gupta said: “It is a privilege to have this opportunity, especially at a time when cricket is poised for unprecedented growth and enjoys the passionate support of almost 2 billion fans worldwide. These are exciting times for the sport as marquee events grow in stature, commercial avenues widen and opportunities such as the women’s game scale in popularity. Cricket’s inclusion in the Los Angeles 2028 Olympic Games and the rapid acceleration of technology deployment/adoption could act as force-multipliers for the Cricket movement around the world.”
“I look forward to contributing to the next phase of cricket’s evolution, expanding its global footprint, enhancing the fan experience, and working closely with ICC Member Boards to build on our strong foundations.”
