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BMEG’s Rohit Thakkar Rejoins Crayons Advertising As Its New VP- Revenue & Growth

One of India’s listed advertising agencies- Crayons Advertising has appointed Rohit Thakkar, former Business Head (West) at Bharat Media and Entertainment Group, as its new Vice President- Revenue and Growth. This is his second stint with the agency as he earlier served the role of VP at Crayons Advertising from April 2014 to February 2019..

| Published on October 17, 2024

BMEG’s Rohit Thakkar Rejoins Crayons Advertising As Its New VP- Revenue & Growth

Bharat Media and Entertainment Group’s former Business Head (West)- Rohit Thakkar has rejoined his old workplace- Crayons Advertising as its new Vice President of Revenue and Growth.

This is his second stint with the agency as he was earlier associated with Crayons Advertising as Vice President from April 2014 to February 2019.

That being said, in his new role at the agency, he will focus on new client acquisitions and implementing strategies to boost business growth and revenue. He will be based out of the agency’s Mumbai office.

With over 22 years of advertising experience under his belt, Thakkar has worked with a sle of agencies including Bharat Media and Entertainment Group, Mirum India, Mode Advertising and Marketing, Aptech, Saarthi Advertising, TDI International and MX Advertising.

Commenting on the development, Kunal Lalani, Managing Director, Crayons Advertising, said, “We’re delighted to welcome Rohit back to the team! His extensive experience and impressive track record will be key to driving our strategic goals and enhancing our company.”

To this, Thakkar added, “I’m excited to be back at Crayons—it feels like coming home. I look forward to collaborating with this talented team again and pushing our growth initiatives forward.”

Furthermore, the agency, in a press note, also mentioned, “As Crayons Advertising Ltd. continues to innovate and expand, this strengthening of our team reflects our commitment to attracting top talent. Together, we are on a mission to become India’s premier independent advertising agency!”

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