GenZs Don’t Consume Content Blindly But Adapt To Authenticity: Publicis Groupe India
In a bid to decode the preferences and consumption behaviours of India’s first generation to be fully immersed in the ...
Read moreIn a bid to decode the preferences and consumption behaviours of India’s first generation to be fully immersed in the ...
Read moreMarketing is a strategic tool that firms employ in order to create awareness of their goods and services. However, there ...
Read moreMarketing Metrics are crucial to assess the success and efficiency of any marketing strategy. Marketing is a crucial tool for brands ...
Read moreConceptualised by Contract Advertising India, Nat Habit, a skin and hair care brand, has rolled out its first brand campaign, ...
Read moreAs Zee Marathi marks its 25th anniversary, V. R. Hema, Chief Channel Officer, and Siju Prabhakaran, Chief Cluster Officer for ...
Read moreWith the world moving digital, it has become significant for companies to engage with customers to gain a loyal customer ...
Read moreAfter serving the role of CEO- Asia Pacific and as a member of the Group Executive Management team at Dentsu ...
Read moreIn the report titled- “The Diwali Pulse 2024” which has been rolled out by The Bharat Lab, a think-tank created ...
Read moreAxis Mutual Fund has introduced its flagship investor awareness campaign, #SochaSamjhaNivesh, designed to simplify investment concepts for new investors. The ...
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