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Recognising that brands often face the challenge of maintaining a unified narrative while managing multiple agencies, Zoo Media, an Indian ...

The ad space per publication witnessed growth of 17% during January-March 2024 over January-March 2022, according to TAM AdEx-Print Advertising ...

One of India’s foremost industry-led market research bodies- Market Research Society of India (MRSI) has announced the formation of its ...

Known for its mergers and acquisitions on both media and digital+creative front, if there’s one holding company that has been ...

JioCinema, the Official Digital Streaming Partner of TATA IPL 2024, has released the results of a neuroscience study aimed at ...

The Telecom Regulatory Authority of India (TRAI), in its latest recommendations for the National Broadcast Policy (NBP) 2024, proposed establishing ...

After much to and fro, Amazon recently entered into an agreement to acquire some assets from MX Player, an OTT ...

The News Broadcasters and Digital Authority (NBDA) released a statement saying that it is surprised to note that the carriage ...

Disney Star Network has launched an advanced contextual advertising solution across its Hindi movie channels, Star Gold and Star Utsav ...