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E-commerce topped influencer marketing spending at 27%, in 2023, followed by FMCG with 20%, according to Kofluence's 'Decoding Influence: The ...

For someone who entered the world of marketing owing to her keen interest in ‘Consumer Insights’ and later involved working ...

A couple nights back, when the servers of two of Meta’s renowned social media platforms- Instagram and Facebook, went down, ...

GroupM India has unveiled the latest edition of This Year Next Year (TYNY) advertising forecast from December 2023 along with ...

Today technological developments have reshaped how we approach our jobs compared to a decade ago. The global workforce accessibility, flexible ...

YouTube has become a priceless tool for marketers looking for in-depth analysis and cutting-edge tactics. Here are some of the ...

In a move that took the internet by storm, Twitter owner Elon Musk announced a surprising makeover for the popular ...

Elon Musk announces Twitter's plan to pay verified content creators for ads in their replies, starting with an initial payment ...

Movies Every Marketing Professional Should Watch: Marketers must stay abreast of emerging trends in a rapidly changing market. This requires ...