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RB (erstwhile Reckitt Benckiser) today announced its entry into the premium liquid laundry detergent category in India with Woolite. This ...

It's not very rare that we hear how young adults are not satisfied with their desk jobs or how MBA ...

Coca-cola Marketing Strategies Initially, in 1886, Coca-Cola used to sell its products at local soda fountain counters, which accelerated their ...

PUMA - The brand needs no introduction when we talk about sports clothing and accessories. Athletes have won golds with ...

Big news for pharma industry in India as popular painkiller Saridon, which was banned in India since September is back. ...

If you are someone who loves marketing, sales industry, you must have heard about the famous "How to sell this ...

In today’s era of cut-throat competition, all of us wish to reach to the magnanimous marketing strategy of top companies, ...

Nutrients form a very integral part of our diet and the market for Vitamins is a very big world over. ...

Indian digital giant Paytm is now looking to build a content war to take on rivals Amazon and Flipkart by ...