Oneindia has appointed Anand Sreenivasan as its National Head of Monetisation and Special Projects. In his new role, he has been tasked with leading sales strategy, client engagement, and revenue delivery across the company’s digital, video, branded content, and strategic offerings.
As per the mandate, he has also been given responsibility to build regional sales teams and strengthen advertiser relationships across markets.
Sreenivasan has brought with him over two decades of experience across media and digital platforms. He has previously held leadership positions at Republic Media Network, Quint Digital, AETN Media, and 9X Media, among others.
The company has stated that his appointment has come at a time when it has been focusing on expanding its presence in the multilingual digital content space.
Ravanan N, CEO of Oneindia, said, “In my first conversation with Anand Sreenivasan, I saw a leader who not only understands the market but also sees where it’s headed. That vision made me certain he belongs to Oneindia. With over 20 years of experience leading high-performing sales teams, building revenue engines and forging deep client relationships, he will be invaluable as we strengthen our market leadership in the multilingual digital space.”
Anand Sreenivasan, on his appointment, added, “India’s digital growth story is being written in multiple languages, and Oneindia is at the forefront of that transformation. My goal is to unlock the full commercial potential of our reach and deliver campaigns that truly resonate with audiences across every region and culture.”
