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    The Phygital Revolution: Merging Physical & Digital Retail

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    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

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    The Phygital Revolution: Merging Physical & Digital Retail

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    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

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Home Editorial Opinions

Missing Shein & Romwe? 5 Indian Brands That Offer Affordable Online Shopping

Rinie Wilson by Rinie Wilson
July 3, 2020
in Editorial Opinions, What’s Buzzing
A A

The current tension at the India-China border has reached the central government. India has effectively banned 59 Chinese apps. The list consists of gaming, social as well as utility apps such as TikTok, CamScanner, Wechat, Shareit, etc. Out of the 59 apps, the two apps that have caught the attention of all the ladies is Shein & Romwe.

While the decision to ban the apps has received a lot of support and appreciation, we do understand the sadness some of you may be feeling for your favorite shopping apps. Mainly because of the pricing factor. These apps offered apparel at affordable prices.

Today we bring a list of top 5 Indian Online Shopping apps that have one can choose for fashionably affordable shopping.

Limeroad

Limeroad Re 1 Sale: Buy Clothing @Rs 1 Only On Shopping Above Rs 999

Owned by A. M. Marketplaces Pvt Ltd., Limeroad is an online apparel company is based in Gurugram, Haryana. The brand is India’s first women’s social shopping website. It deals in clothing and accessories for women, men, and kids

Myntra

Myntra / Perficient, Inc.

Myntra was founded in 2007 by Mukesh Bansal and is headquartered in Bangalore. In its initial years, Myntra sold on-demand personalized gift items. It was in 2011, Myntra began selling fashion and lifestyle products and moved away from personalization. By 2012 Myntra offered products from 350 Indian and International brands.

In 2014 Myntra was acquired by Flipkart in a deal valued at ₹2,000 crores (US$280 million).

AJIO

Ajio - Daily percentage wise Offers. Shop via Cubber & get addl ...

AJIO is the digital fashion extension of Reliance that unveiled in April 2016 at Lakme Fashion Week in Mumbai. The brand has tied up with over 200 international and national brands. Most of the brands are daily wear and affordable brands from markets like Russia, Australia, and Europe.

Nykaa

SoftBank may invest $200 Mn in Nykaa at over $700 Mn valuation

Nykaa was founded in 2012 by Falguni Nayar who is a former managing director at Kotak Mahindra Capital Company. According to Wikipedia, the brand name Nykaa is derived from the Sanskrit word nayaka which means ‘one in the spotlight’.

The Label Life

The Label Life Kolkata / Calcutta | mallsmarket.com

The Label Life was founded by Preeta Sukhtankar and has celebrities Malaika Arora, Bipasha Basu, and Suzanne Khan as ‘style editors’ and a team with 90% female employees.

Craftsvilla

Craftsvilla - Sarees Suits Jewellery Shopping App - Apps on Google ...

Craftsvilla was founded in 2011 by Manoj Gupta & Monica Gupta. The brand is an Indian e-commerce portal that sells ethnic apparel, footwear, fashion accessories, beauty products, handcrafted home accessories, and other ethnic fashion and lifestyle products.

 

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