Madison Media Plus, a part of one of India’s leading independent ad network- Madison World, has onboarded Mimi Deb as its new Chief Operating Officer (COO).
In this role, she will be heading the agency’s Delhi branch and will report to Vikram Sakhuja, Group CEO, Madison Media and OOH.
Before joining Madison Media Plus, she was associated with Alchemist Marketing and Talent Solutions as Managing Consultant since April 2023.
Prior to that, she served the role of Head- India Publicis Group Delivery, Publicis Media (part of Publicis Groupe), from September 2022 to July 2023.
With over 25 years of experience in the media and communications industry, Deb has served across various roles at organisations like Publicis Groupe’s Publicis Media and Zenith, GroupM’s Wavemaker and Maxus (now part of Wavemaker), Allied Media, United Media Services, Universal Media, Hakuhodo Percept and McCann in the past.
During this time, she has collaborated with clients from the domains of FMCG, lifestyle and luxury segments, and digital-first businesses,including brands like Haleon, RSPL, Perfetti, OLX, Mother Dairy, GoDaddy, and Dabur.
Speaking on her appointment, Deb, COO, Madison Media Plus, said, “I am honored to take on the role of Head of Madison Media, Delhi. I look forward to working closely with Vikram Sakhuja and the entire team to drive impactful media strategies and I am also keen on expanding our Delhi branch’s reach and capabilities to better serve our clients and foster growth in the region.”
To this, Sakhuja, Group CEO, Madison Media and OOH, added, “We are excited to welcome Mimi Deb to Madison Media, Delhi. Her rich industry experience and strategic insight will be instrumental as we continue to innovate and expand our services. We are confident that under her leadership, our Delhi operations will thrive and continue to deliver exceptional value to our clients.”