Crayons Advertising, an independent advertising agency, has bagged the rights for the installation of advertising infrastructure and secured advertising rights for the Maha Kumbh 2025.
The agency highlighted that building on the resounding success of Maha Kumbh 2019, where Crayons successfully partnered with renowned brands like HUL, Colgate, LIC, Sprite, PNB, and Bihar Tourism, among others, the agency is poised to elevate the 2025 event to new heights.
With an estimated 400 million devotees and visitors expected to attend, Maha Kumbh 2025 presents a unique opportunity to engage a vast audience.
Crayons will meticulously design and implement strategically placed tents, signage, and immersive installations that harmonise with the sacred ambiance of the event. These innovative solutions will not only enhance the overall visitor experience but also provide brands with powerful platforms to connect with their target audience.
“This significant win underscores the Kumbh Authority’s unwavering trust in Crayons’ exceptional capabilities and proven success,” Kunal Lalani, Chairman and MD, Crayons Advertising, said.
“We are honoured to be part of this monumental spiritual gathering. Maha Kumbh holds immense cultural and religious significance, and we are committed to contributing to its grandeur by delivering exceptional outdoor advertising solutions,” he added.
Raj Mohanty, Vice President, Crayons Advertising, added, “Our focus is on creating visually stunning and functional installations that seamlessly integrate with the sacred environment. We aim to provide brands with unparalleled opportunities to reach a diverse audience and leave a lasting impression.”