The State of Mobile 2022 report by App Annie helps brands and publishers succeed with their curated insights. These yearly reports by App Annie have helped many brands to better navigate the gaming market by providing them with insight and assistance in the decision-making process. Here are some of the highlights from the report.
Global Downloads
Hours Spent
Globally, users spent a total of 3.8 trillion hours on various platforms in 2021. China, India, and The United States were again the top players when it came to the hours spent. The time spent is calculated on Android phones only as per the report.
Indians spent a total of 700 billion hours in the past year.
Hours Spent in Apps by Category
Out of the 700 billion hours that Indians have spent on the various platforms, here is a category-wise division from the report.
By the end of 2021, Indian Android users had spent nearly 80 billion hours on Social & Communication, more than 44 billion hours on Photos and videos, 11 billion hours on Gaming platforms, nearly 7 billion hours on entertainment, and the remaining 33 billion hours on other apps and platforms.
As per the report, around 233 Apps & Games generated over $100 Million Dollars annually in 2021. The report also states that the consumers migrated more of their entertainment and games consumption onto mobile. In 2021, there were over 230 apps and games surpassing $100M in annual consumer spend, with 13 of them surpassing $1 Billion.
2021 Rankings by Market | Top Apps
Finance
PhonePe, Bajaj Finserv, CoinSwitch, Upstox Pro, CoinDCX Investment, WazirX, Binomo, CRED, Groww – Mutual Funds App, and Navi were the top 10 Finance apps downloaded in India in 2021.
