Indian celebrities play a vital role in brand marketing. Indians are obsessed with their individual idols giving the celebs a very good opportunity to monetize their fan followings.
With the number of followers on Instagram, these celebs are able to charge the companies considerably well in exchange for posting their brand. For each post, the celebrities get paid an exuberant amount which only adds up to their brand value.
From sportsmen, actors to influencers here are the 8 highest-paid celebrities in India.
#1 Virat Kohli
Captain of the India national team, Virat Kohli has a huge fan following all over the world. The cricketer today has over 158 million followers on Instagram making him a true brand favorite.
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Cost Per Post – $680,000
#2 Priyanka Chopra Jonas
Priyanka Chopra Jonas has made a name for herself not just in the Indian Film Industry but in Hollywood as well. The actress has a huge fan base and has been the brand’s first choice to ensure a global reach.
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Cost Per Post – $403,000
#3 Kareena Kapoor Khan
Kareena Kapoor Khan is one of the leading Indian actresses who have over 7.9 million followers on Instagram alone.
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Cost Per Post – $269,700 – $134,870
#4 Deepika Padukone
Deepika Padukone is not only a leading Indian actress but also one of the most loved actresses in the industry too. She has over 60 million followers on Instagram.
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Cost Per Post – $202,300
#5 Alia Bhatt
Alia Bhatt has over 55 million followers on Instagram and has been socially active as well. Her youthful and fun posts make the actress a leading choice for the brands to approach for the association.
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Cost Per Post – $134,870
#6 Shah Rukh Khan
King Khan, Shah Rukh Khan, has an ever-growing brand value. The actor is approached by brands of all types from automobiles to skincare, to market their brand. With 26.3 million followers and a huge fan base worldwide, Shah Rukh Khan is and will always remain a brand favorite.
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Cost Per Post – $ 108,000 – $134,000
#7 Varun Aditya
Varun Aditya is an Indian wildlife photographer who was named first prize Winner of Natgeo Nature photographer of the year in 2016. He has over 1.6 million Insta followers and his posts received a lot of appreciation online.
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#8 Kritika Khurana
Kritika Khurana is an Indian influencer who first became known for her fashion and lifestyle blog That Boho Girl. She has over 1.3 million followers on the gram and gets a lot of coverage for all her posts.
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Cost Per Post – $5,100
