ZEE Joins Hands With Birla Opus Paints For Content Integrations In Sa Re Ga Ma Pa & More
Zee Entertainment Enterprises has partnered up with Birla Opus Paints, a new entrant in the paints...
Media
Doordarshan Celebrates 65th Anniversary With Special Programme ‘Dil Se Doordarshan, DD@65’
The public service broadcaster of India- Doordarshan celebrated its 65th anniversary this year. To commemorate the...
Prime Video Launches HITS, Offering An Add-On Subscription To Iconic TV Shows
Prime Video has introduced HITS, Rewind Networks' linear television channel, as an add-on subscription, expanding access...
Kaun Banega Crorepati Records A 24% Surge In Viewership In Its 4th Week
Kaun Banega Crorepati (KBC), Sony Pictures Network India's (SPNI) flagship show, saw a 24% increase in...
Zee Gets NCLT Go-Ahead To Withdraw Sony Merger Scheme
Zee Entertainment Enterprises (ZEEL) has received National Company Law Tribunal's (NCLT) approval to withdraw its application...
India TV Joins Forces With Samsung TV Plus To Expand Its Footprint In CTV Space
India TV Group, a news broadcasting company, has collaborated with Samsung TV Plus India to expand...
Our Deep Understanding Of Indian Consumers, Ad Resonance & Engaging Content Gives Us A Competitive Edge: Inshorts’ Deepit Purkayastha
In conversation with Marketing Mind, Deepit Purkayastha discussed Inshorts' journey, its focus on factual accuracy, combating...
Radio Ad Volumes Rise By 3% In The First Half Of 2024: TAM AdEx
The ad volumes on radio from January to June 2024 witnessed a growth of 3% as...
PIL In SC Seeks Autonomous Body To Regulate Content On OTT & Other Platforms
The Supreme Court has received a PIL demanding the formation of an autonomous body to “monitor...
Zee Media Corporation Onboards Rajesh Sareen As Chief Revenue Officer
Zee Media Corporation (ZMCL) has appointed Rajesh Sareen as Chief Revenue Officer (CRO). He will succeed...
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