The Sound Of Marketing: How Sonic Branding Is Helping Brands Establish Their Identities
Soundscapes have played a vital role in enhancing human experiences by accentuating our auditory senses in...
Marketing
Haier India Joins Forces With Star Sports HD For ICC T20 World Cup As ‘Broadcast Sponsor’
Haier Appliances India, a global major appliances brand, has announced its association with Star Sports HD...
Probus Insurance Partners With Star Sports India For T20 World Cup 2024
Probus, an Insurtech company, has entered into a partnership with Star Sports India for the T20...
EPACK Durable Appoints UNO MINDA Group’s Saurabh Srivastava As VP- Sales and Marketing
One of India’s largest Original Design Manufacturer (ODM) for Room Air Conditioners (RACs), EPACK Durable has...
Cleartrip’s Kunal Dubey Joins Wakefit As Its New Chief Marketing Officer
Kunal Dubey, who had been associated with Flipkart’s Cleartrip for a period of close to three...
Aditya Roy Kapur Roped In As Bisleri Limonata’s Brand Ambassador
Bisleri International, established by Ramesh Jayantilal Chauhan, has announced Bollywood actor Aditya Roy Kapur as the...
Here’s The Why & How Behind P&G Shiksha Leveraging ‘Stand-up Comedy’ To Make Its Consumers ‘Stand Up’ For A Cause
In a country like India which is known to be the world’s most populous country with...
Everyone Will Grow In A Market Like India, But Brands Focusing More On Consumer Needs Will Grow Faster: Popeyes’ Gaurav Pande
Having garnered acclaim in the southern regions of India, the renowned US fried chicken chain, Popeyes,...
Duroflex Appoints Ullas Vijay As CMO & Sudhanshu Krishna As CSO – Consumer Business
Duroflex, a brand in the sleep solutions category, has appointed Ullas Vijay as Chief Marketing Officer...
Swiggy Elevates Himanshu Mendiratta To General Manager- Ads Monetization & Sponsorship Role
After being associated with Swiggy as Senior Manager- Ads Monetization for more than a year, Himanshu...
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