One can always trust Cadbury to roll out memorable and heart-touching ads. And with the festive season due, Cadbury has stolen our hearts once again with another masterpiece.
Featuring brand ambassador Shah Rukh Khan, the ad has all the right elements needed to make everyone’s Diwali brighter and special. The ad titled “Not Just A Cadbury Ad” has the Badshah of Bollywood speaking for every small business in the country. He urges the viewers to buy all their Diwali-related products like clothes, footwear and even sweets locally from their nearby small business stores. This is done to promote small-scale businesses, which have been badly affected by the pandemic and subsequent lockdown, which went on and off for almost two years now.
The ad has shown how the brand has used machine learning to create the actor’s face and voice, in an attempt to promote local store business.
The simple ad with a strong and poignant message has gotten everyone talking. On twitter the ad garnered over 50,000 views and a myriad comments and replies.
This new ad of Shah Rukh Khan brought a smile on fans faces
Shah Sir Sherwani Looking So Amazing..🔥
Such an amazing message delivered by Srk and Cadbury India, the small stores too deserve a Happy Diwali!!As SRK said, unki diwali bhi meethi honi chahiye..❤❤#ShahRukhKhan pic.twitter.com/gNuGEgL4D3
— Shivam Jaiswal (@07ShivamJaiswal) October 23, 2021
This is so beautiful by Cadbury India and @iamsrk https://t.co/szBpanvMkK
— Arkid (@ArchieIndian) October 24, 2021
Mind blowing help local business man if they grow u will grow. Be vocal for local
— Abhishek Buchasia (@AbhiBuchasia) October 24, 2021
‘If it feels good, do it’ is the basic ethical ideal of humanism – Yuval Noah Harari
Well done, Cadbury and @iamsrk— Kavitalistens (@kavitalistens) October 25, 2021
Excellent initiative from Cadbury India and Ogilvy – loved it! https://t.co/yK5YZTBDdS
— bhatnaturally 🇮🇳 (@bhatnaturally) October 24, 2021
Superb @DairyMilkIn @iamsrk
what a use of machine learning to create something so localised; promote small time stores around us – need of the hour post Covid !!#Diwali2021#NotJustACadburyAd#kuchmeethahojaye#SRK @IbafOfficialVideo :https://t.co/3Ta6QYrcGt
— Dr. Jalpesh Mehta (@jalpeshmehta) October 24, 2021
Superb! Only he could have pulled this off!
Weldon @iamsrk #SRK @DairyMilkIn #HappyDiwali
YouTube https://t.co/BnCw4srxY5— Rahul Dev (@RahulDevRising) October 23, 2021