The world witnessed yet another noteworthy event recently. 22/02/2022 was celebrated as Palindrome day (a date that can be read the same way backward or forward).
While the date itself was enough to create a buzz on social media, brands ensured that they had their part to contribute to this trending event.
Brands all over the world took to social media platforms to either announce a special deal just for the day or to entertain people with their witty take on the date.
How Brands in India celebrated the palindrome day…
Ixigo
Humare travel plans ko kisi ki nazar na lage…
Thu thu 2 2 2 2 2 2 🧿#palindromeday— ixigo (@ixigo) February 22, 2022
Paytm India
22.02.2022
Two-sday
Tuesday
To day
Tu de ✅— Paytm (@Paytm) February 22, 2022
Netflix India
Brilliant part 2s to catch this Twosday:
Terminator 2: Judgement Day
Hellboy 2: The Golden Army
Kung Fu Panda 2
Madagascar 2
How To Train Your Dragon 2
The Amazing Spiderman 2— Netflix India (@NetflixIndia) February 22, 2022
Mother Dairy
Now try to say it in one go. #MotherDairy #MotherDairyMilk #Trending #MomentMarketing pic.twitter.com/608KTiCaeL
— Mother Dairy (@MotherDairyMilk) February 22, 2022
International Brands On Palindrome Day
Grubhub
The signs are all there… you manifested it. ✨
Use code 22222 for 22% off your order, available on 2/22/22 only. Happy #Twosday!
Terms apply. Visit https://t.co/wTg5N8jRie for details. pic.twitter.com/zVtxlF63s4
— Grubhub (@Grubhub) February 22, 2022
OREO Cookie
Can we rebrand #Twosday as Double Stuf day? 👀
— OREO Cookie (@Oreo) February 22, 2022
Lego
The fact that today is also a #Twosday … 😲 pic.twitter.com/P35i4SY63D
— LEGO (@LEGO_Group) February 22, 2022
Miller Lite
The last 2/22/22 fell during prohibition, so don’t forget to have 2 today.
— Miller Lite (@MillerLite) February 22, 2022
Burger King
manifesting a deal on a twosday 🍔/🍔/🍔🍔… is this the metaverse?
— Burger King (@BurgerKing) February 22, 2022
United Airline
How it started How it (will be) going
Today only, award tickets are 22,000 miles each-way in celebration of our 22 daily flights to London! https://t.co/7jm31DbfdB
Terms apply. pic.twitter.com/OgLQyk2FB8
— United Airlines (@united) February 22, 2022
How rare is a Palindrome date?
Aziz S. Inan, an electrical engineering professor at the University of Portland, calculated that in the month-day-year format, palindrome days tend to occur only in the first few centuries of each millennium (1000 years).