The ICC Test Championship Final in 2025 witnessed a sharp 71% drop in the number of advertisers compared to the...

The Ferrero Group has entered into a definitive agreement to acquire WK Kellogg for $23 per share in cash, valuing...

Teamology Softech and Media Services has secured the PR and media mandate for Rawbare, one of the rapidly growing names...

Kia India has appointed Atul Sood as Senior Vice President – Sales and Marketing, effective July 11, 2025. He will...

Prasoon Pandey, one of India’s most acclaimed ad filmmakers, has taken on his first feature film as director. He has...

Namrata Aswani Setty has been appointed as Director of Marketing And Public Relations at MiQ. She shared the update on...

Sebamed has launched a new anti-dandruff campaign that asks a direct question: “Does your anti-dandruff shampoo really work?” In a...

Aman Singh has been appointed as Associate Vice President at Dentsu Amplifi, a media investment arm of the Dentsu Group....

Tata Soulfull, a brand under Tata Consumer Products, has rolled out a new and improved version of its millet-based kids’...

If you thought brand campaigns were all about sales pitches and celebrity cameos, think again. This week’s marketing mix is...