Aparna Ramachandran has joined Zee Entertainment Enterprises as Executive Vice President and Head of Network Digital. Aparna Ramachandran took on the role in January 2026 and is based in Mumbai.
She announced this move via a linkedin post.
Prior to this, Ramachandran spent five years at Balaji Telefilms, where she served as Head of Digital Originals from January 2023 to January 2026, after earlier working as Director – Creative Development between February 2021 and January 2023. During her tenure, she led project development and supervision for digital originals across platforms including JioCinema and Disney Plus Hotstar. Projects under her leadership featured in Ormax rankings, including Dus June Kii Raat and Power of Paanch. Her responsibilities included supervising productions for platform partners, managing development pipelines, and ensuring adherence to creative, budget, and quality parameters.
Before Balaji Telefilms, Ramachandran worked at Viacom18 Media from September 2018 to February 2021 as Senior Creative Director for Voot. Her work during this period included series such as The Gone Game, Illegal, Marzi, and The Raikar Case, several of which received Filmfare, ATA, and internal network nominations. She also worked closely with strategy and planning teams on content pipeline development.
From October 2016 to September 2018, Ramachandran served as Creative Director at Viu. Her portfolio included Hindi, Telugu, and Tamil digital series such as Kaushiki, Love Lust and Confusion, Gehraiyaan, Spotlight, PillA, Pelli Gola, Madras Mansion, and Gangster Diaries, along with short-format properties including What The Duck and Munching with Mahathalli.
Earlier, she spent over five years at Fremantle from January 2011 to September 2016 as Associate Creative Director. Her work included leading web-first and television properties such as Confessions: It’s Complicated, Tujhse Naraz Nahi Zindagi, Zindagi Ki Haqeeqat Se Aahana Saamana, Lifeline, Savdhaan India, and serving as a reality producer on X Factor.
Between May 2007 and December 2010, Ramachandran worked as a Content Producer with Miditech, Big Synergy, BBC Worldwide, CNBC-TV18, and Bloomberg UTV. Her experience during this period spanned reality programming, news, and features across shows including Wife Bina Life, India’s Got Talent 2, I’m a Celebrity… Get Me Outta Here, Rock On, and Airtel Grid Girls.
She began her professional career at Infosys, where she worked as a Software Engineer from October 2005 to November 2006.
