Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    6 Trends That Will Shape Marketing In 2026

    6 Trends That Will Shape Marketing In 2026

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    6 Trends That Will Shape Marketing In 2026

    6 Trends That Will Shape Marketing In 2026

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

No Result
View All Result
Marketing Mind
No Result
View All Result
Home What’s Buzzing

Anand Mahindra Tweet On Jawa Perak & Royal Enfield Explains How Rivalries Should Be Treated

Surabhi Kedia by Surabhi Kedia
November 20, 2019
in What’s Buzzing
A A

The new Jawa Perak was launched recently. Talking about the story behind the name of the latest motorbike in the Jawa series, Anand Mahindra took a slight dig at its rival bike in the video tweeted by him. The video was later taken down and then re-uploaded on November 18, after making necessary changes.

Anand Mahindra tweeted in his latest post, “Why the name Perak? Because the greatest products have great stories embedded in them. This clip’s a new edit. The old one had a (not so) subtle reference to a competitor. Put it down to our team’s over-enthusiasm. Now deleted. Just isn’t our style. We race against ourselves,”

Why the name Pérák? Because the greatest products have great stories embedded in them. This clip’s a new edit. The old one had a (not so) subtle reference to a competitor. Put it down to our team’s https://t.co/Dkj6uapYkA deleted. Just isn’t our style. We race against ourselves pic.twitter.com/yScrKaWxOm

— anand mahindra (@anandmahindra) November 18, 2019

So what’s the inside story?

As per the video, the name ‘Perak’ had been derived from the mystery man in Nazi Germany’s Prague, the capital of the Czech Republic, who used to help people and gave them the motivation and encouragement. The Germans failed to capture him.

The bike’s name was thus given to commemorate that hero and his unknown identity. Coming back to the deleted post, it made a cunning mention of its rival motorbike Bullet. The narrator said, “A BULLET (ahem) was a trivial thing to a PERAK”.

A little background about PERAK!

When it comes to the design of the Jawa Bike, it is the first factory-made bobber motorcycle in India and does not have any direct competition as such. It is also powerful than the motor on other Jawa motorcycles. It was well-acclaimed by people across social media with a starting price is 1.94 lakhs. People who wish to buy it can start their booking in January 2020. The deliveries will start on April 20, 2020.

It is the third in the line of the Jawa series bikes after its revival. Unveiled a year ago with Jawa and Jawa Forty Two and was formally launched on November 15, 2019. It is also the first BS-VI compliant motorcycle from Jawa.

Related Posts

Are We Ready for What Grok Imagine Can Create?
Feature

Are We Ready for What Grok Imagine Can Create?

by Masaba Naqvi
January 9, 2026

There was a time, not very long ago, when artificial intelligence inspired awe more than anxiety. It corrected our grammar,...

Your Skepticism Is Valuable, But At The Right Time: Deepinder Goyal On 'Temple' Row
What’s Buzzing

Your Skepticism Is Valuable, But At The Right Time: Deepinder Goyal On ‘Temple’ Row

by MMDesk
January 9, 2026

When Deepinder Goyal appeared on Raj Shamani’s podcast wearing a sleek, gold-toned device on the temple of his face, the...

Latest

Infosys & ATP Roll Out AI Chatbot ‘Ally’, Extend Partnership To 2028

Infosys & ATP Roll Out AI Chatbot ‘Ally’, Extend Partnership To 2028

January 13, 2026
Apple Partners With Google To Power Next-Gen Siri With Gemini AI

Apple Partners With Google To Power Next-Gen Siri With Gemini AI

January 13, 2026
Google Expands AI’s Role In Retail Commerce With Agent-Based Shopping Model

Google Expands AI’s Role In Retail Commerce With Agent-Based Shopping Model

January 13, 2026
Paramount Sues Warner Bros Over Netflix Deal, Plans Proxy Fight for Board Control

Please take this HL: Paramount Sues Warner Bros Over Netflix Deal, Plans Proxy Fight For Board Control

January 13, 2026
PepsiCo Appoints Nishant Gupta As VP Chief Strategy, Transformation & Deployment, India & South Asia

PepsiCo Appoints Nishant Gupta As VP Chief Strategy, Transformation & Deployment, India & South Asia

January 12, 2026
Prime Video Elevates Kali Sayak Mukherjee As Head Of Creative Marketing, APAC & ANZ

Prime Video Elevates Kali Sayak Mukherjee As Head Of Creative Marketing, APAC & ANZ

January 12, 2026
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2026 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.