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Anand Mahindra Shares Pic Of 1960s Born ‘Jeep’ Pricing At Rs 12,421

| Published on March 10, 2022

A lot many thoughts and memories flood our minds when we say the word – ‘Jeep’. Mahindra & Mahindra have been selling them since 1960, and recently, Anand Mahindra remembered this good old vehicle and tweeted on the same.

The CEO of Mahindra Motors, shared an old print advertisement on Sunday, of a Willys CJ 3B Jeep which was then worth INR 12,421. The ad was printed in the 1960s to announce a discount of INR 200 on the vehicle.

Anand Mahindra expressed his delight on sharing the picture and reminiscing about the old jeep. Today a jeep can cost you more than INR 4.5 lakhs. Thar jeeps are even costlier, say around INR 12-15 lakhs. Compared to the current prices, the jeep in the 1960s looked like a steal.

His tweet garnered a lot of responses. Some jokingly asked whether can the vehicle be availed at the same price today.

To which, Anand Mahindra had a hilarious response, saying “I’m trying to figure out which of our accessories you can buy with this amount today!”

Someone asked Anand Mahindra to book two vehicles at the price of 12k. To this as well, Anand Mahindra had the best response.

His tweet also prodded many to share their stories and relive memories about their jeep experiences.

The tweet gathered 24.6K likes and was retweeted more than 1700 times.

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