Amul is giving us all the more reasons to obsess over its social media and trust us we’re not complaining!
With every new day comes a new trend on Twitter. This time taking the internet by the storm was the Twitter trending #SareeTwitter which in no time went viral and saw women from all over India participating by tweeting their beautiful pictures in sarees on the social media platform. Celebrities and politicians including the latest being Priyanka Gandhi also joined the trend.
Using the opportunity as a marketing gimmick, Amul made the most of it by posting it’s version of #SareeTwitter where we can se the Amul cartoon girl in a beautiful multi-coloured saree.
#Amul Topical: Women sharing their favourite saree pics for #SareeTwitter pic.twitter.com/34v5mxsIb4
— Amul.coop (@Amul_Coop) July 17, 2019
This is how Twitter reacted and fell in love with Amul’s social media all over again
https://twitter.com/anusha_r1/status/1151484390586765313
Wow wow!! You guys are lightning fast, we run out of words to appreciate the ads, but your creativity has no bounds!!
— Harini Paddy (@harinipaddy) July 17, 2019
https://twitter.com/avinash24/status/1151513244864925696
https://twitter.com/_RamaBai/status/1151492674748211200
