Network18 Appoints India Today’s Shobit Arora As National Head- Connected TV
Network18 Media and Investments has appointed Shobit Arora as National Head- Connected TV for CNN News18, ...
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From Living Rooms To Brands: The Connected TV Revolution In Indian OTT Advertising
Penned down by Abhijeet Rajpurohit, COO and Co-Founder, Cloud TV, this authored article discusses the seismic ...
Frodoh Join Hands With Jeep For Connected TV Campaign
Frodoh, an AdTech firm, has teamed up with Jeep for a Connected TV (CTV) campaign that ...
IAB Tech Lab Introduces Programmatic CTV Genre Guidance Leveraging Content Taxonomy
IAB Tech Lab has released several new resources aimed at optimising the industry's use of its ...
Glance & Airtel Digital TV Join Hands To Launch Glance TV With An Aim To Transform Idle Screens Into Smart Experiences
Glance TV turns idle, ambient TV screens into dynamic, AI-powered smart displays, providing a unique and ...
36% Of SVOD Audiences In Urban India Regularly Use CTV Devices To Watch Streaming Videos: Ormax
There has been an increase in co-viewing of streaming content among SVOD audiences, which has implications ...
Streambox Media Introduces Dor, Its New Subscription-Based TV Offering
Streambox Media, a strategic media-tech venture founded by Anuj Gandhi and backed by Micromax Informatics, along ...
CloudTV Aims To Make Entertainment Accessible In Every Home & Democratise How Indians Consume Content On Smart TVs: Abhijeet Rajpurohit
Abhijeet Rajpurohit, COO and Co-Founder of CloudTV, discussed the platform's growth, its affordable smart TV solutions, ...
ZEE5 Teams Up With Whale TV To Boost Global Presence In Over 150 Countries
A streaming platform for South Asian content, ZEE5 has joined hands with Whale TV, an independent ...
Comscore Partners With IAMAI For Comprehensive CTV Study To Deliver Industry-Wide Insights
Comscore has collaborated with the Internet and Mobile Association of India (IAMAI) for an upcoming study ...
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