Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    Not Saying No Doesn’t Mean Saying Yes

    Not Saying No Doesn’t Mean Saying Yes

    Why Brands Are Scaling Faster But Growing Weaker

    Why Brands Are Scaling Faster But Growing Weaker

    6 Trends That Will Shape Marketing In 2026

    6 Trends That Will Shape Marketing In 2026

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    Not Saying No Doesn’t Mean Saying Yes

    Not Saying No Doesn’t Mean Saying Yes

    Why Brands Are Scaling Faster But Growing Weaker

    Why Brands Are Scaling Faster But Growing Weaker

    6 Trends That Will Shape Marketing In 2026

    6 Trends That Will Shape Marketing In 2026

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

No Result
View All Result
Marketing Mind
No Result
View All Result
Home What’s Buzzing

Kerala Now Has ‘Pink Rooms’ For Female Travelers Ensuring Their Security

Laveena Chandnani by Laveena Chandnani
November 30, 2019
in What’s Buzzing
A A

Despite drastic measures taken by the government bodies women’s safety continues to be one of the major and traumatizing issues in our country.

To counter these safety issues Christe Jhonson who hails from Switzerland but is now settled in Kerela has started “Pink Rooms” which provides accommodation options to women travelers especially solo travelers giving their safety and security the topmost priority. 

These service apartments were introduced by Jhonson after she noticed instances of crime against women tourists being reported from the state capital.

Jhonson who is one of the directors of ‘Select Rooms’ that offers ‘Pink Rooms’ told ANI that the safety of women travelers is given the highest priority and the concept is in line with woman empowerment.

“Not only women foreign tourists are opting for these rooms but also I-T professionals from across India who are moving to the state alone are staying with us,” she said while speaking to ANI.

Located in Akulam near the Akulam Tourist Village, it’s proximity to Technopark I-T Park has also made many I-T companies to opt for these ‘Pink Rooms’ when their employees from outstation come for work in Thiruvananthapuram.

“It is modeled as a service apartment with a common area for guests and amenities offered to suit women travelers. CCTVs are installed in common areas and a caretaker is available 24X7 for any help. Those working here also are women,” she added.

Select Rooms that offers fully furnished villas and apartments across the state is also planning to come up with “Pink Rooms’ in other parts of Kerala and beyond.

“There is a facility for all their needs like laundry, ironing, food etc. Continental and South Indian food are also provided so that women staying in the apartment do not have to go out. We are planning to replicate this model in other cities in Kerala and also outside the state,” Christe Jhonson further stated.

Related Posts

83% Of Consumers Stop Buying After Negative Influencer Reviews: iCubesWire Report 2026
What’s Buzzing

83% Of Consumers Stop Buying After Negative Influencer Reviews: iCubesWire Report 2026

by MM Desk
January 29, 2026

iCubesWire has released its Influencer Marketing Consumer Report 2026, highlighting how influencer credibility has continued to shape consumer trust, brand...

Yahoo Launches ‘Yahoo Scout’ Answer Engine As Search Shifts To AI Responses
What’s Buzzing

Yahoo Launches ‘Yahoo Scout’ Answer Engine As Search Shifts To AI Responses

by MM Desk
January 29, 2026

Yahoo Inc. debuted Yahoo Scout, a proprietary AI-powered answer engine, now available in beta. Built using Yahoo’s data, content and...

Latest

From T20 Thrills To Paid Gym Streaks: 7 Campaigns That Stole The Spotlight This Week

From T20 Thrills To Paid Gym Streaks: 7 Campaigns That Stole The Spotlight This Week

January 30, 2026
PHD Elevates Neha Gour As AVP – Planning

PHD Elevates Neha Gour As AVP – Planning

January 30, 2026
Amazon Eyes $50 Billion OpenAI Investment To Strengthen Its AI Ambitions

Amazon Eyes $50 Billion OpenAI Investment To Strengthen Its AI Ambitions

January 30, 2026
HT Media Sees Marginal Revenue Growth At Rs 496.61 Cr In Q3 FY26

HT Media Sees Marginal Revenue Growth At Rs 496.61 Cr In Q3 FY26

January 30, 2026
Lollapalooza Positions Diageo To Evaluate Marketing Beyond Short-Term Benchmarks: Varun Koorichh

Lollapalooza Positions Diageo To Evaluate Marketing Beyond Short-Term Benchmarks: Varun Koorichh

January 30, 2026
From ‘Motu’ To ‘Nikhil’: How IDBI Bank Turned Friendship Into A Brand Philosophy

From ‘Motu’ To ‘Nikhil’: How IDBI Bank Turned Friendship Into A Brand Philosophy

January 30, 2026
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2026 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.