Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

No Result
View All Result
Marketing Mind
No Result
View All Result
Home Editorial Opinions

Different Sources Using Which Banks Make Money

Surabhi Kedia by Surabhi Kedia
April 20, 2019
in Editorial Opinions
A A

Banks keep our money safe, provide us interest, give us so many advantages – debit card, net banking, cash deposit, cash withdrawal, and the list seems to be endless. But how do banks earn money? What is their source of profit? How do they have so many funds to lend us loans and reward us with interest? Surprisingly, we don’t even pay them for there services except for some mere charges.

Let’s discover… here are a few ways by which banks dig their profits:

1. Core Deposits

The largest source of income for the banks are deposits. Account holders entrust money to the banks for safekeeping and use in future transactions, as well as modest amounts of interest.

Deposits in which people maintain accounts for years at a time, customers reserve the right to withdraw the full amount at any time. They can withdraw money upon demand and the balances are fully insured and therefore, banks don’t have to pay much for this money.

2. Wholesale Deposits

When a bank is unavailable to deduce sufficient core deposits, the bank can rely on wholesale sources of funds. Honestly speaking, there is nothing wrong in a bank turning to wholesale funds, but investors should consider what it says about a bank when it relies on this funding source.

The higher cost of wholesale funding actually means that a bank either has to settle for a narrower interest spread, and lower profits, or pursue higher yields from its lending and investing, which means taking on greater risk.

3. Share Equity

This is an important part of a bank’s capital. Common equity is that capital of the bank which is raised by selling shares to outside investors. While larger banks often pay dividends on their common shares, there is no requirement for them to do so.

Equity capital is expensive therefore, banks issue shares only when they need to raise funds for an acquisition, or when they need to repair their capital position, typically after a period of elevated bad loans.

4. Debt

Debts are used to smooth out the ups and downs in the funding needs. Debt is usually a much smaller percentage of total deposits or loans at most banks and is, accordingly, not a vital source of loanable funds

5. Loans

Loans are the primary use of funds and an essential way of creating income for banks. Banks make loans with variable or adjustable interest rates and borrowers can often repay loans early, with little or no penalty.

Consumer Lending is another important use of funds. Mortgages are used to buy residences and the homes are kept as security that collateralizes the loan. It is typically written for 30-year repayment periods with a fixed, adjustable, or variable interest rates.

6. Credit Cards

Credit Cards are another significant use of funds. In this, money can be drawn at any time. Credit card lending requires lucrative fees for banks: interchange fees charged to merchants for accepting the card and entering into the transaction, late-payment fees, currency exchange, over-the-limit and other fees for the card user, as well as elevated rates on the balances that credit card users carry, from one month to the next.

Related Posts

Instagram Reels: Revolutionizing Indian Weddings And Reshaping The Industry
Editorial Opinions

Instagram Reels: Revolutionizing Indian Weddings And Reshaping The Industry

by Priyanka Kesarwani
February 27, 2024

Technological improvements and shifting customer behavior have caused a huge transformation in the Indian wedding market in recent years. Instagram...

Celebrity Brand Ambassadors And Investors In D2C Brands
Editorial Opinions

Celebrity Brand Ambassadors And Investors In D2C Brands

by Priyanka Kesarwani
February 27, 2024

Forget the outdated star endorsement deals. The world of advertising is seeing an active shift. The D2C brands are forging...

Latest

Quick Commerce Powers 45% Of Festive Purchases In India: WPP-Meta Report

Quick Commerce Powers 45% Of Festive Purchases In India: WPP-Meta Report

December 5, 2025
Millennial Achievers 2025: Tanmay Sinha’s Rise As A Trailblazer In Modern Marketing

Millennial Achievers 2025: Tanmay Sinha’s Rise As A Trailblazer In Modern Marketing

December 5, 2025
Lakmé Pioneer Simone Tata Passes Away At 95

Lakmé Pioneer Simone Tata Passes Away At 95

December 5, 2025
Publicis Marks 100 Years With AI-Powered Tribute To Its Legacy

Publicis Marks 100 Years With AI-Powered Tribute To Its Legacy

December 5, 2025
Chandan Das Steps Down From JioStar After 11 Years

Chandan Das Steps Down From JioStar After 11 Years

December 5, 2025
India Registers First Smell Trademark For Japanese Company’s Rose-Scented Tyre

India Registers First Smell Trademark For Japanese Company’s Rose-Scented Tyre

December 5, 2025
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2025 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.