Bollywood celebrities certainly hold a high value when it comes to endorsing brands and influencing Indians to buy something. Not only products but these celebs have also been successful in promoting tourism campaigns of Indian states as well as foreign countries. Below is a list of Bollywood stars who endorse tourism of foreign countries. Have a look:
Also Read: Best Indian State Tourism Advertisement Campaigns
1. Shah Rukh Khan: Dubai Tourism
In 2016, Dubai roped in Bollywood actor Shah Rukh Khan for their #BeMyGuest campaign. Shahrukh’s international celebrity helped Dubai to attract visitors from all across the world.
2. Ranveer Singh: Switzerland
In 2017, Ranveer Singh agreed to endorse Switzerland Tourism as a part of #InLOVEwithZURICH campaign. He shared the posts of his travel on Instagram too ensuring the maximum reach of this campaign.
3. Parineeti Chopra: Australia
Australia has a panel to promote tourism in different countries. For the first time, the picked a female to join the ‘Friends of Australia’ advocacy panel. Parineeti featured in a series of ads in which she was seen experiencing in different Australian cities.
4. Yami Gautam: Hong Kong Tourism
Yami Gautam was selected as the brand ambassador of Hong Kong Tourism in August 2018. She visited some of the popular destinations in Hong Kong and posted images and the activities she did in the country.
https://www.instagram.com/p/BmGedTeH3sb/
https://www.instagram.com/p/BmORL0kHsHF/
5. Ileana D’Cruz: Fiji
In July 2018, Tourism Fiji chose Ileana D’Cruz as its brand ambassador. A short video was launched featuring Ileana was released in August.
https://www.youtube.com/watch?v=NfIzuZUhNe0
6. Sidharth Malhotra: New Zealand Tourism
In 2015, New Zealand Tourism roped in Sidharth Malhotra as its ambassador. As a part of the association, Sid visited the country twice and short ads were launched featuring adventure sports to promote their 100 percent Pure New Zealand campaign in India.
https://www.youtube.com/watch?v=GUfqXkxbbVw
Which among these did you like the most? Do let us know in the comments section.
