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Mobavenue Appoints Microsoft’s Ben John To Its Advisory Board

With over two decades of experience in AI and adtech, Ben John has been appointed to Mobavenue’s Advisory Board to guide its global AI-led innovation and growth.

MM Desk by MM Desk
November 3, 2025
in Marketing, People Spotting
A A
Mobavenue Appoints Microsoft’s Ben John To Its Advisory Board

Mobavenue, a global AI-powered AdTech and consumer growth company, has announced the appointment of Ben John, Vice President of Engineering at Microsoft AI, to its Advisory Board. In his new role, John will serve as a strategic advisor, strengthening industry connections and guiding the company in accelerating AI-driven innovation and deep-tech architecture while advising on go-to-market initiatives to scale its global presence.

With over two decades of experience in building large-scale platforms, John is regarded as one of the most respected leaders in the AI and advertising technology sector. At Microsoft, he leads the AI CoPilot data platform, developing personalised AI experiences for consumers and enterprise partners.

Before his current role, John served as CTO at AppNexus, where he led its merger with AT&T in 2018 and later co-founded Xandr. In 2022, he played a key role in architecting Xandr’s sale to Microsoft, where he integrated Microsoft Ads with Xandr and contributed to the Microsoft–Netflix advertising partnership.

Beyond his corporate career, John is also the founder of the Invest to Impact Network Foundation (ITOI), a non-profit organization dedicated to leveraging technology for positive social change.

John’s appointment reflects Mobavenue’s efforts to strengthen its leadership as it builds world-class AI-powered solutions from India for global markets, supporting businesses, media agencies, and publishers with measurable outcomes.

Ben John said,“I am truly excited to join Mobavenue’s Advisory Board. What drew me here is their clarity of vision and the speed at which they are turning ideas into impact. For me, technology has always been about solving real problems and empowering people, and that is exactly what the company is doing with AI and data at scale. Their mission resonates deeply with my own belief in building solutions that matter and make a difference. I look forward to supporting their journey, sharing my experience, and walking alongside the team as they grow from India to the world.”

Welcoming John to the Advisory Board, Ishank Joshi, MD and CEO of Mobavenue, said,“We are honored to have Ben join us. For a leader of his caliber, who has shaped global AI and AdTech ecosystems, to choose us is a powerful validation of our vision, capabilities, and potential. His deep expertise and global perspective will be invaluable as we expand our innovation pipeline, attract global partnerships, and accelerate our impact across international markets.”

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