After stepping down as Paytm Ads’ Vice President- Sales, Strategy, Partnerships, and Marketing to explore his ‘what’s next phase’ Aditya Swaminathan has now embarked on his first entrepreneurial journey by coming onboard as Co-Founder at Focaccia Digital.
Announcing the development on LinkedIn, he mentioned, “A few months ago, I decided to take a short break from work to explore my “what’s next” phase. During this time, Ayush, who had been in conversation with me for nearly a year, reached out again—this time with more conviction and a compelling vision. His persistence paid off, and I’m thrilled to announce that I’m embarking on my first entrepreneurial journey as Co-Founder at Focaccia Digital! Looking forward to what lies ahead as we build and grow in this exciting new chapter.”
Also Read: Aditya Swaminathan Steps Down As VP- Sales, Strategy, Partnerships & Marketing At Paytm Ads
Swaminathan had joined Paytm Ads in December 2019 as General Manager and Head of Sales (Performance Verticals), a position he held for over a year, until October 2021. After that, in October 2021, he was promoted to the role of Associate Vice President – Sales and Strategy, a position he held until March 2023. Later, in April 2023, he was elevated to the role of Vice President – Sales, Strategy, Partnerships, and Marketing.
Currently, he also serves as Council Member- Data+ Martech, E-commerce at MMA APAC.
That being said, from June 2017 to December 2019, he was associated with Flipkart as Senior Manager- Brand Ads and with Affle as Associate Director- Platforms and Sales (South East Asia) from May 2015 to June 2017. He initially joined the company in May 2012 as Group Sales Manager- West and South and held the role until May 2015.
Between January 2010 to May 2012, he worked as Senior Business Consultant at Encyclomedia Solutions and worked with Development Credit Bank as Customer Service Executive from June 2009 to January 2010.
