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Indian Adex Growth Slows Down In 2024; To Grow 11% In 2025 On The Back Of Good Budget: Madison

Amazon Ads Introduces Programmatic Guaranteed Deals, Ads Planner & More Within Amazon DSP

Leo Burnett’s Kushager Tuli Joins Tilt Brand Solutions As President- Creative

Ventes Avenues Strategically Partners With Trophée To Redefine Gaming Commerce

TBWA\India Wins Creative Mandate For Tata AIG’s Health Insurance Portfolio

RoshanSpace Brandcom Files Legal Petition Challenging Arbitrary Allocation Of Railway Hoarding Sites

Digidarts Bags Performance Marketing Mandate For FMCG Major- Dabur

Verve Media Wins Valvin Nutraceuticals’ Social Media Mandate

Indian Adex To Grow 7% In 2025 To Reach Rs 1,64,137 Cr: GroupM India TYNY 2025
Marketing

4700BC Appoints Sreejit Nair As Chief Executive Officer

Netcore Cloud Appoints Sprinklr’s Nishant Arora As SVP- Marketing

Ormax Media Launches Brand Lift Measurement Tool ‘Ormax Mpact’

Health, Pharma & Personal Care To Be Next Huge Categories Driving Consumption In Quick Commerce: Atique Kazi

Delhivery Appoints Vani Venkatesh As Chief Business Officer

Sandeep Karwa Steps Down As Flipkart Ads Vice President After 13 Years

Lighting Brand Signify Onboards Rashmika Mandanna As New Brand ambassador

Amit Doshi To Part Ways From Britannia Industries As CMO After Three Years

AI, Authenticity, Attention: The New Rules of Content in 2025
Media

BBC Studios & Banijay Asia Ink Production Partnership In India

Abhay Ojha Joins iTV Network As CEO- TV, Print, Digital & Sports League Business

Disney Star’s Chandan Das Joins JioStar As AD Of Digital & TV Revenue Generation- South

Quint Digital Sells ‘Quint Hindi’ YouTube Channel For Rs 39.5 Lakh

1st Edition Of WAVES Summit To Be Held From May 1-4 In Mumbai

Netflix India Elevates Swati Sapna To Director- Unscripted

RVCJ Digital Media & Salt Media’s ‘First Copy’ Gears Up For Release On Amazon MX Player

Radio’s Average Ad Volume Per Station Grew By 80% In 2024 Compared To 2020: TAM AdEx

Gayatri Yadav Joins Reliance Industries As Group CMO & EVP Strategic Initiatives
Business

Raymond Lifestyle’s Sunil Kataria Steps Down; To Join Godrej Agrovet As CEO & MD- Designate

ITC To Expand Footprint In Frozen & Ready-To-Cook Foods With Prasuma Acquisition

Snap Inc Elevates Its APAC President Ajit Mohan To Global Chief Business Officer Position

The Good Glamm Group’s Co-Founder Priyanka Gill Launches New Fine Jewellery Venture- Coluxe

Fixderma Expands Into Babycare, Launches Skincare Products For Newborns Under ‘Hoopoe’

Allied Blenders and Distillers Acquires Fullarton Brands To Further Boost Super-Premium Spirits Portfolio

Quest Retail Elevates Shriti Malhotra To Executive Chairman, Rahul Shanker As Group CEO

Shalin Bhatt Rejoins Zomato; To Succeed Sankalp Kathuria As Head Of Dining Out Business

Paytm Payments MD & CEO Nakul Jain Moves On
What’s Buzzing

How FinMin Nirmala Sitharaman’s Union Budget 2025 Has Got Key Leaders Saying ‘All Hail!’

What Indian A&M, Tech & M&E Industry Want From Nirmala Sitharaman’s Upcoming Union Budget

Patriotism Meets Creativity As Brands Turn Republic Day Into A Storytelling Canvas

Auto Expo 2025: Tata Motors’ Commercial Vehicles Lineup Is Built For A Sustainable Future

From Greek God To Brand Boss: Hrithik Roshan’s Endorsement Journey As He Turns 51

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
More
AI, Authenticity, Attention: The New Rules of Content in 2025

The Agency Business Dilemma: Navigating Talent Challenges

How Useful Garbage Creations Is Redefining Creativity In Ad Films

Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Aligning Product Development With Marketing Needs: Cross-Departmental Collaboration In B2B Marketplaces

The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

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Tag: Paytm

Marketing

Honasa Consumer Appoints Amit Singh As Brand Lead For Brand Factory

January 9, 2025

Honasa Consumer has appointed Amit Singh, previously associated with Flash, as Brand Lead in the Brand ...

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MobiKwik Appoints Jaskaran Singh Kapany as Chief Marketing Officer

Marketing

MobiKwik Appoints Jaskaran Singh Kapany As Chief Marketing Officer

November 21, 2024

Jaskaran Singh Kapany, who was previously working as an independent advisor to startups, has now joined ...

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Ola’s Sidharth Shakdher Joins Paytm As CMO & Business Head

Marketing

Ola’s Sidharth Shakdher Joins Paytm As CMO & Business Head

October 24, 2024

Sidharth Shakdher has joined Paytm as Chief Marketing Officer (CMO) and Business Head. Before this, he ...

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Former Paytm Ads Exec Aditya Swaminathan Turns Entrepreneur; Becomes Focaccia Digital’s Cofounder

Business

Former Paytm Ads Exec Aditya Swaminathan Turns Entrepreneur; Becomes Focaccia Digital’s Cofounder

October 10, 2024

After being associated with Paytm Ads as VP- Sales, Strategy, Partnerships, and Marketing for over four ...

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Paytm To Sell Its Entertainment Ticketing Business To Zomato For Rs 2,048 Crore

Business

Paytm To Sell Its Entertainment Ticketing Business To Zomato For Rs 2,048 Crore

August 22, 2024

Zomato, a technology platform that connects customers, restaurant partners and delivery partners, is all set to ...

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Paytm’s Bhavesh Gupta Steps Down As COO; Rakesh Singh Joins As CEO - Paytm Money

Business

Paytm’s Bhavesh Gupta Steps Down As COO; Rakesh Singh Joins As CEO – Paytm Money

Bhavesh Gupta has stepped down from his position as the President and Chief Operating Officer (COO) ...

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Paytm’s Pooja Asar Joins Tata Passenger Electric Mobility As Head Of Marketing

Marketing

Paytm’s Pooja Asar Joins Tata Passenger Electric Mobility As Head Of Marketing

After being associated with Paytm for a period of eight months as the Vice President - ...

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Surinder Chawla Steps Down As MD & CEO Of Paytm Payments Bank

Business

Surinder Chawla Steps Down As MD & CEO Of Paytm Payments Bank

Surinder Chawla, who served as Managing Director and Chief Executive Officer (CEO) of Paytm Payments Bank ...

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Sumit Mathur Joins Glanbia Performance Nutrition

Business

Ex-Paytm CMO Sumit Mathur Joins Glanbia Performance Nutrition As Country Head- India & South Asia

After serving as the Chief Marketing Officer of One97 Communications, the parent company of Paytm, for ...

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Flipkart Appoints Vikash Singh As Director Of Growth

People Spotting

Flipkart Appoints Vikash Singh As Director Of Growth

After calling it a day at Paytm as General Manager- Growth and Marketing for over two ...

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