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Zomato Started Coded Content On Twitter. See How Brands Replied

| Published on July 28, 2019

Zomato takes it’s social media game a notch higher with it’s recent binary post which left many wondering and quite a time to decode. While the binary message was indeed a happy reminder about our favourite time of the day “The Chai Time” we can only bow down to Zomato for its creativity and on point social media marketing.


This is how brands replied to Zomato’s tweet.

When translated it says, “It’s shower time”

When converted it says, “Chalo”

When converted it says, “Deliver 62 chai at Wittyfeed HQ”

Dell India posted a series of tweet in binary

It means “Chai and Dell Cinema”

It says “Make a brilliant”

It says “binge watching experience”

When decoded the message reads “It’s weekend binge time”

The message says “Best part of everyday, vadilal”

Well Zomato surely knows how to get us talking!

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