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TV Shows & Movies With The Most Product Placements Globally As Of March 2022: Report

| Published on January 24, 2023

TV Shows & Movies With The Most Product Placements Globally As Of March 2022: Report

The practice of embedding hidden advertisements into movies, TV shows, video games, or other audiovisual content is referred to as product placement.

To reach their intended audience and covertly promote their products, brands utilize product placement in television shows and films.

Which TV series have featured the most product placement?

According to a survey done in early 2022, The U.S. version of “The Office” has the most product placements globally. During its nine-season run, the cinematic comedy series had 1,448 distinct instances of product placement, with “Seinfeld” coming in second with 867.

TV series have featured the most product placements are:

1. Rank
2. TV Show
3. The Office (US)
4. Seinfeld
5. Sex and the City
6. Friends
7. Ballers
8. Billions
9. Superstore
10. Cobra Kai
11. Silicon Valley
12. Stranger Things

Which movies have featured the most product placement?

As of March 2022, the classic comedy “Josie and the Pussycats” from 2001 held the record for having the most product placements ever, with 109 distinct instances of the merchandise being used for promotional purposes. With 89 occurrences, the 2008 release of the first Sex and the City movie, which was based on the TV series, tied the 2006 comedy “Talladega Nights: The Ballad of Ricky Bobby” for second place in terms of product placements.

Movies have featured the most product placements are:

1. Josie and the Pussycats
2. Talladega Nights: The Ballad of Ricky Bobby
3. Stranger Things Is Back as it again
4. Purple Hearts: A Marriage Of Convenience
5. Wednesday: Forever Stuck In The Middle
6. Wayne’s World
7. James Bond
8. Iron Man
9. Toy Story
10. Spider-Man
11. Forest Gump
12. Back To The Future

Even the largest films, whether they were in the genres of romance, horror, cult, or comedy, used product placement to boost their authenticity and enthrall us with their realistic setting.

The research also turned up:

1. In movies and TV programs, Nike, a sportswear company, has been used in over 3,000 product placements. With 2,145 occurrences, MacBook is second only to the iPhone, which has 1,626.

2. When examining product categories, apparel and accessories receive almost 5,000 instances of ad placement. With approximately 10,000 product placements combined, non-alcoholic and alcoholic beverages came in second and third.

3. The typical movie sells 12.61 things to viewers without their knowledge, which demonstrates why so many companies spend money on product placement.

It’s a Wrap

We have reached the conclusion of another another year that has had its ups and downs. Slaps were given, lawsuits were won, the Wild West erupted, viral trends emerged, and headlines were created. Despite the scandalous times of 2022, some great new movies and Tv shows have caught our attention with memorable on-screen events. And, as we all know, the appropriate product placement is something that cannot be overlooked in a fantastic production.

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