As per the report shared by Brand Directory, TATA Group has retained the top position as the most valuable Indian brand at US$24 billion. Taj has been termed the strongest brand in the nation with an AAA Brand Strength rating.
The report shares that Taj retained its top position as it led by example through the COVID-19 crisis by innovating using technology to reach the masses.
The brand strengthened its strategic business and leadership initiatives with brand building activities across the globe. The brand’s growth with sustainable and inclusive actions at its core is the driving force behind brand TATA.
Taj Hotels (brand value up 6% to US$314 million) is the strongest brand in the ranking with a Brand Strength Index (BSI) score of 88.9 out of 100 and a corresponding AAA brand rating.
source: Brandirecotry
Following Taj’s lead, Infosys becomes second most valuable Indian brand and LIC took the third spot. Reliance’s brand value grew which brought it on the fourth spot.
On the fifth position was Airtel, brand value of US$7.7 billion, that ranks No.1 in telecommunication sector in India with an impressive 28% growth in brand value.
Brands in the banking (brand value up 16%), IT services (brand value up 15%) and telecoms (brand value up 7%) sectors in India achieve high brand value as the economy is recovering from the impact of COVID-19.
The Indian banking sector is led by State Bank of India (SBI), the brand is the top banking brand in South Asia with a 29% https://prixz.com/salud/buy-tramadol/ growth in brand value, valued at US$7.5 billion and is 6th most valuable brand in India and is among the top 100 valuable brands in India.
The IT services industry crossed US$200 billion in total revenue and 5 million in total workforce. TCS (brand value up 12% to US$16.7 billion) and Infosys (brand value up 52% to US$12.8 billion) are among the top 3 most valuable brands globally at the 2nd and 3rd spot respectively – behind Accenture (brand value up 39% to US$36.2 billion), Wipro (brand value up 48% to US$6.4 billion), HCL (brand value up 10% to US$6.1 billion) and Tech Mahindra (brand value up 30% to US$3.0 billion) feature in the top 15 most valuable IT services brands globally, says the report.
