Being the most trusted automobile brand in India, Tata Motors commercial vehicles has always believed in giving more than what is expected from the brand. Focusing on the needs of the modern-day consumer, Tata Motors commercial vehicles has adopted the latest technology and is providing some really exciting features in their commercial vehicles.
From BS4 to BS6, emission norms have seen a huge transformation in the past few years. The new, stricter emission norms have been implemented in India as of April 1, 2023. Under RDE, all vehicles are required to pass the testing based on MIDC (Modified Indian Test Cycle) standards. In addition to these, all vehicles must have the required equipment for monitoring emissions in real-world conditions.
Being the leader in the market, Tata Motors commercial vehicles has been quick to adopt these norms for their entire range.
All petrol engines from Tata Motors are RDE (real driving emissions) and E20 (20 percent ethanol and petrol blend) compliant, while the diesel engines are RDE compliant.
The brand is working towards improving consistently their vehicles. Not only this, Tata Motors commercial vehicles is concerned about keeping the environment green among all the developments.
Along with environmental sustainability, these norms are proven to improve the fuel efficiency of Tata Motors commercial vehicles. Also, RDE adoption ensures better safety features and connectivity solutions. In short, with RDE, Tata Motors has improved the overall experience of commercial vehicle buyers.
To convey this message and raise awareness about the exciting features of their commercial vehicles, Tata Motors commercial vehicles launched an engaging video that delivers the message perfectly. Have a look:
The video shows how their commercial vehicles are equipped with the latest features and technologies, focusing on keeping the future sustainable for the upcoming generations, and this can only be done by making the present better. The background music, the words used in the ad, and the way of expressing the message—everything about this video is extremely addictive.