Tag: NCPCR

HUL Renames Horlicks’ & Boost’s Category From 'Health Drinks' To 'Functional Nutrition Drinks'

Marketing

HUL Renames Horlicks’ & Boost’s Category From ‘Health Drinks’ To ‘Functional Nutrition Drinks’

In its latest Earnings Call for Q4FY24, Hindustan Unilever rebranded the category of two of its very prominent products- Horlicks ...

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Govt Directs E-Commerce Platforms To Remove Bournvita & Similar Drinks From 'Health Drink' Category

Marketing

Govt Directs E-Commerce Platforms To Remove Bournvita & Similar Drinks From ‘Health Drink’ Category

The Ministry of Commerce and Industry has instructed e-commerce platforms to remove drinks like Bournvita and other similar products from ...

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