Mixed Ad Spend Trends in FMCG as Profits Show Divergence in Q1FY26
Known to be the backbone of Indian advertising, the Fast-Moving Consumer Goods (FMCG) segment, which comprises ...
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Tag: FMCG
Somasree Bose Awasthi Quits Marico As Chief Marketing Officer
Somasree Bose Awasthi has quit as the Chief Marketing Officer at Marico. She updated about her ...
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Grey India Appoints Kunal Solanki As Senior Vice President, Business – West
Grey India has appointed Kunal Solanki as Senior Vice President, Business – West. With over two ...
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Cheil India’s Experience Commerce Wins Social & Media Mandate For Parle Candy Culture
Reinforcing its expertise in FMCG-focused digital storytelling, Experience Commerce, an integrated marketing agency within the Cheil ...
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Adani Wilmar To Acquire GD Foods, Owner Of Brand ‘Tops’
Adani Wilmar (AWL), an Indian FMCG company, known for its household brand ‘Fortune’, has signed a ...
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LT Foods Teams Up With Shah Rukh Khan For DAAWAT Basmati Rice
LT Foods, an Indian-origin global FMCG company in the consumer food space, has partnered with Bollywood ...
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Digidarts Bags Performance Marketing Mandate For FMCG Major- Dabur
Digidarts, a leading 360° performance marketing agency, has secured the digital mandate for FMCG major- Dabur ...
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With Mobile-First Strategies Coming To The Fore, India’s E-Commerce FMCG Market To Hit $100B-105 Billion By FY25: Swagata Gupta
It is no wonder that the relationship between brands and customers is similar to that of ...
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Brands Should Emphasise On Omnichannel Marketing Strategies More To Create Unified CX: Somasree Bose Awasthi
Sharing her outlook for the upcoming year and reflecting on the year gone by, Somasree Bose ...
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HUL’s Ramya Venkat Joins Abbott As Director- Integrated Marketing
Abbott has onboarded Ramya Venkat as Director- Integrated Marketing. Before this, she was associated with Unilever ...
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