EssenceMediacom Secures Wonder Cement’s Media Mandate
EssenceMediacom, GroupM’s media agency has acquired the media mandate for Wonder Cement, after partnering with BCCI ...
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Ex Tilt Brand Solutions’ Co-Founders Rajiv Chatterjee, Shriram Iyer & T Gangadhar Launch ZeroFifty Mediaworks
After parting ways from Tilt Brand Solutions in June 2024, the co-founder trio of Rajiv Chatterjee, ...
How Are Brands Reassessing Influencer Collaborations To Foster Deeper Loyalty Amid Changing Consumer Pulse
During a panel discussion at the India Influencer Conclave 2024, organised by iCubesWire, industry leaders highlighted ...
FCB India With Uber Brings Father-Son Duo Of Jackie & Tiger Shroff For Latest Brand Campaign
Uber has unveiled its latest brand campaign with actors and father-son duo Jackie Shroff and Tiger ...
GroupM, OMG & Mediabrands Lead Media Agency Groups In COMvergence’s New Business Barometer H1 2024 India
In the time period between January 2024 and June 2024 (H1 2024) including retention, PHD added ...
Mindshare’s Rahul Jagdish Mishra Joins Kotak Life As AVP- Brand Marketing
Kotak Life has roped in Rahul Jagdish Mishra as Assistant Vice President (AVP)- Brand Marketing. Before ...
PHD Worldwide Appoints Vincent Rebeix As Global Chief Operating Officer
Omnicom Media Group’s (OMG) global media and marketing communication agency- PHD Worldwide has roped in Vincent ...
IAA Leadership Awards 2024: Ogilvy Backbone & Ad Veteran Piyush Pandey Inducted Into Hall of Fame
In addition to Ogilvy's Piyush Pandey being inducted into IAA Hall of Fame at the 11th ...
WPP Announces Brian Lesser as New Global CEO Of GroupM As Christian Juhl Steps Down To Take Another Role
As Christian Juhl steps down as Global CEO of WPP owned media agency- GroupM, the Mark ...
Technology Shouldn’t Be Used By Media Agencies As ‘Shiny Toy’ But Only When Clients Need It: Navin Khemka
Known for its mergers and acquisitions on both media and digital+creative front, if there’s one holding ...
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