Instagram today is one of the most popular and growing social media platforms. From a simple photo-sharing app, it is now a means of showcasing and even earning for a lot of people, especially the social media influencers. And in such competitive times, its important for your Instagram feed to look proper and you must know which marketing tools you can use to help you create such an effective profile. And as they say, everything has a price tag, but not necessarily everything good comes expensive. There are some very good marketing tools for Instagram that are quite affordable, and these would not just make your profile worthwhile, but also make your life easy. Check them out
FOR CONTENT CREATION
1.VSCO
Those who use Instagram regularly cannot miss the popularity of #vscocam. VSCO is one of the most useful apps when it comes to beautifying your content. Beautiful content is one sure shot ways of marketing your profile. VSCO comes in handy with many filters and editing tools which make your content more appealing. It also helps in keeping the color palette of your feed consistent.
Price: Free, Filter packages vary.
2. CANVA
CANVA is a dream come true for those who wanna give their content a very designer-led feel. CANVA is like a virtual graphic designer and helps to add elements like borders, frames, text etc. to the images. One of the best parts of CANVA is, it has more than 8000 templates to chose from and helps in creating content not just for Instagram but also for other social media platforms like Facebook, Pinterest, Twitter etc. that too with ready sizes.
Price: Free or upgrade to CANVA for work at $12.95/month
3. QUIK
Often when it comes to Instagram, creating videos seems like a headache to most of the people, but what if I told you that QUIK does it all for you without a hassle. You just have to upload the videos and see the app working its magic around it. It is for sure one of the user-friendliest video editing apps and will let you create wonderful videos minus a headache.
Price: Free
FOR ENGAGEMENT
4. BOOSTLY
Engagement with the right kind of audience is one of the most important aspects of Instagram marketing and this is where most of the users lack. We often don’t have the appropriate knowledge on which accounts to follow, what comments to post and how to increase interaction with our audience and at large how to increase our follower base. BOOSTLY comes in handy when it comes to managing all this. Designed to engage with the target audience via liking and following in order to draw attention to your page and convert potential users to followers, BOOSTLY does it all
Price: 10-day free trial, $150/month
5. HASHTAG EXPERT
Now we all know that Hashtags are one of the most important facets of Instagram Marketing. Knowing and using proper hashtags are hugely responsible for getting more engagement on your pictures. This app helps you generate a set of hashtags that you can use for your post. You just need to add one or two relevant hashtags and the app creates a relevant list for you to use.
Price: Free
FOR ORGANISING AND ANALYTICS
6. PLANN
PLANN is like an Instagram organizer, It helps you rearrange and schedule posts, resize, use filters to retouch the pictures or even add borders and text. It also gives you access to full analytics of your profile and helps you compare it with competitors.
Price: Free for basic, up to $12/month for advanced features
