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Look How Sarahah App, A Social Menace Became The Most Downloaded App!

| Published on August 11, 2017

At some point, while using a social media we hoped we could speak our heart to an individual! But not possible always. But here came to the rescue the secret messaging platform Sarahah App! It’s now the present hit among people to message anonymously! Like what? Yes, it’s everywhere on your feed shared by every other person!

The app hit the Play Store only in February, and within just a few months the app has gone viral and has managed to get over 50 lakh downloads already. It has been iPhone’s one of the top apps in almost 25 countries. Many of you still don’t have an idea of what is it all about! Let’s solve this!

What is it actually?

It’s an anonymous messaging platforms. As the creators describe it,

“discover their strengths and areas for improvement by receiving honest feedback from colleagues and friends in a private manner”.

Initially, it was just a website that helped employees to give anonymous feedback to the company. It helped the organization to get constructive messages and also get insights into the minds of its employees. Saudi Arabia-based developer Zain al-Abidin Tawfiq soon decided to expand this idea and apply it to personal use. On June 13 he released an app version of Sarahah on both the iOS App Store and Google Play. That’s how it all started, the game of sending messages to family and friends. Even unknown people can send messages.

How It Works?

First of all the user has to download the app from the Google Store and then register. After sharing the account in the other social media platforms one can ask their family or friends to send messages. Others can send messages but obviously, the names won’t be revealed. But you can’t reply to any messages on the app! However, it seems Sarahah will get that feature soon, as the websites state, “You can’t respond to messages now. We are studying this option.”

Problem

Since it’s an anonymous platform for sending a message so definitely not only constructive messages but also such messages are sent that are not so well received by certain people. It’s mostly considered as Cyber bullying. Cases have been reported that teens are bullied. Racist remarks and body shaming stuff are posted.

A review said,

“My 13-year-old sister uses this and she got a death threat aimed at our 2-year-old brother.”

Well, with the advent of social media bullying has become very common but the intensity increases in Sarahah as users can carry on doing so being anonymous. Hope the app advances itself a bit in the future!

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