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Kolkata Police Uses Mankad Meme To Raise Awareness Regarding Traffic Rules

| Published on March 28, 2019

Social Media platforms have become a great medium for brands to interact with their target audience and spread a message easily. Not only corporate brands, but these platforms are also helping government authorities to raise awareness regarding some social issues like road safety.

Mumbai Police’s Twitter account has become a case study for marketers as its posts always say something meaningful in an entertaining way. This is something every brand needs to learn for the smartphone using generation.

Also Read: Meet The Team Behind Mumbai Police’s Creative Tweets

Following the path of Mumbai Police, Kolkata Police has come up with a hilarious tweet on the recent Manakad controversy between Jos Butler and R Ashwin. The social media team of Kolkata Police uploaded a picture on Twitter showing the disadvantages of crossing the line and not following traffic rules.

If you don’t know what it means, it is written in Bengali which translates to “Crease or road, you will regret, if you cross the line.”

What is this controversy?

If you still don’t have any idea about this controversy, let us tell you that recently, in the IPL match between hosts Rajasthan Royals and Kings XI Punjab in Jaipur Jos Butler was batting on 69 runs when Ashwin showed great presence of mind and ‘mankaded’ him.

Kolkata Police

He appealed for it and Buttler was judged out by the umpire. Since then, cricket fans have been divided into the opinions if Ashwin was right in this situation.

Some are calling it against the spirit of game, while others see no issue in this as its completely legal according to the laws of cricket.

What are your thoughts on this? Do let us know in the comments section.

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