It is that time of the when we take a look back at what all happened during the year and list out the main events and the best of every category. 2017 saw so many great marketing campaigns that attracted a lot of customers. While some brands created controversies, several of them gave us advertising goals. To sum up the year with the best, below is the list of most creative and eye-catching ads of the year.

1. Volkswagen: We’are efficient

2. Adidas: Transforming a bus stop into goalpost

3. Real-time weather reports: Weather reports shared instantly

4. Mazda: Billboard that counts number heads that turned

5. 3M Security Glass: Showing how strong their glasses are

6. Museum of childhood: See the world through a child’s eyes

7. Oral-B: Great way to get attention

8. Audi: Showing how comfortable their seats are

9. Carlo & Co Barber Shop: A great marketing lesson for every barber

10. Cancer Patients Aid Association: Showing the issue of smoking in a creative way

Which among all this is your favourite marketing concept for the year? Do let us know in comments.