Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

No Result
View All Result
Marketing Mind
No Result
View All Result
Home Campaigns

How Adda52.Com Created Buzz With #KhelFameKa Campaign Using Influencer Marketing

Rinie Wilson by Rinie Wilson
August 8, 2021
in Campaigns
A A

The online gaming industry has become one of the most popular industries in a very short span of time. Many companies have entered the market and have been offering people the best user experience possible.
While many gaming apps have a similar concept, one app is uniquely known to be a one-stop destination for all the poker players in the country.
Founded in 2011, by Anuj Gupta and Mohit Agarwal, Adda52.com is India’s leading online poker and card games site with a user-friendly advanced technology that provides a seamless gaming experience.

Adda52 #KhelFameKa

The gaming giant is currently holding the largest online poker tournament in the country for one and all. Started on August 1, the tournament has become the most talked-about online event as the winner will receive Rs 25 crores GTD.
To market the tournament, Adda52.com has not left any stone unturned. The campaign #KhelFameKa is viral on social media as the company has made a point to collaborate with numerous social media influencers to gain the desired reach.
Social media marketing is a must for any big brand in today’s era. Following the trend, Adda52.com has reached many famous social media influencers who are marketing the campaign with their large fan following.

The Adventures of Chintu & Bhaiyya

The Great Khali, who has been in focus quite recently for the engagement he gets on his Instagram account was a part of this campaign. The recent debacle revolving around his comments section was blended into the video and the video, released on the IGTV channel of his Instagram account.

 

View this post on Instagram

 

A post shared by The Great Khali (@thegreatkhali)


Khali shows how he is getting trained from his BADA BHAI and threatens all the ones who heckle in his comments section, warning them to stay cautious. The mini series titled as The Adventures of Chintu & Bhaiya easily caught the eye of the audience with its playful narration. The campaign definitely got the eyeballs through the large audience that The Great Khali reaches out to and proved to play a pivotal role in marketing #KhelKaFame.

Other notable social media personalities who were also a part of the campaign include the likes of Siddharth Nigam, Vipul Goyal and Abhishek Malhan to name a few.

RJ Abhinav

 

View this post on Instagram

 

A post shared by RJ Abhinav (@rjabhinavv)

Siddharth Nigam

 

View this post on Instagram

 

A post shared by Siddharth Nigam (@thesiddharthnigam)

Vipul Goyal

 

View this post on Instagram

 

A post shared by Vipul Goyal (@humorouslyyours)

Abhishek Malhan

 

View this post on Instagram

 

A post shared by ABHISHEK MALHAN (@fukra_insaan)

Prerna Malhan

 

View this post on Instagram

 

A post shared by Prerna Malhan ❤💚🧡 (@prernamalhan)

All in all, Adda52 has been successful in creating a buzz for the World Poker Tour 2021. The tournament which is currently underway will end on August 30, 2021. People are now anticipating to watch who comes out as a winner of the event.

Related Posts

Audi India Launches Integrated Campaign To Showcase Quattro’s Real-World Confidence
Advertising

Audi India Launches Integrated Campaign To Showcase Quattro’s Real-World Confidence

by MM Desk
June 22, 2026

Audi India has partnered with Wondrlab India to launch ‘That quattro feeling’, a new campaign centred on the driving experience...

Amazon MX Player Launches High-Impact Campaign Celebrating Indian Entrepreneurship
Advertising

Amazon MX Player Launches High-Impact Campaign Celebrating Indian Entrepreneurship

by MM Desk
June 22, 2026

Amazon MX Player has launched a new campaign celebrating Indian entrepreneurship and innovation ahead of the release of its upcoming...

Latest

Saregama India Appoints Abhishek Kapoor As Chief Financial Officer

Saregama India Appoints Abhishek Kapoor As Chief Financial Officer

June 24, 2026
AnyMind Unveils AnyAI DSP To Bring Greater Transparency In Media Buying

AnyMind Unveils AnyAI DSP To Bring Greater Transparency In Media Buying

June 24, 2026
Cadbury Dairy Milk, KitKat, Tata Salt & Dettol Top Kantar’s Most Effective Ads List For 2025

Cadbury Dairy Milk, KitKat, Tata Salt & Dettol Top Kantar’s Most Effective Ads List For 2025

June 24, 2026
Bodhi Tree Multimedia Secures Assam Government Mandate For Digital Content Platform

Bodhi Tree Multimedia Secures Assam Government Mandate For Digital Content Platform

June 24, 2026
Honasa Consumer Acquires 58% Stake In Fluence Pharma, Enters Nutraceuticals Market

Honasa Consumer Acquires 58% Stake In Fluence Pharma, Enters Nutraceuticals Market

June 24, 2026
Global Entertainment & Media Advertising Revenue To Hit $1.4 Trillion By 2030: PwC

Global Entertainment & Media Advertising Revenue To Hit $1.4 Trillion By 2030: PwC

June 24, 2026
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2026 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.