Home Centre has launched its latest Diwali collection with a heartwarming campaign “Speaking Gifts by Home Centre”.
It has been launched as a digital first campaign with visibility across all key social media platforms and will be seen across malls, OOH locations, Home Centre stores and print media.
The campaign showcases the latest Home Centre Diwali Collection comprising a stunning range of products for gifting, hosting, cooking and decorating. As per the company, the multi-medium campaign is an ode to the thoughtful gifting to loved ones where gifts express the feelings often words fail to capture.
The campaign underscores how gifting can serve as a powerful expression of emotions. More than just materialistic presents, gifts represent heartfelt connections and meaningful gestures. Diwali is a perfect occasion to celebrate these bonds with loved ones with thoughtful gifts, an idea embodied by the campaign’s tagline, “This Diwali Unwrap Emotions with Speaking Gifts by Home Centre’.
Watch the campaign here:
Speaking on the new campaign, Sitaram Kumar, CEO, Home Centre India, said, “Diwali is always the highly anticipated time of the year at Home Centre. Our customers walk in hoping to find just the perfect gift for their loved ones or their own homes. We work towards delighting our customers year after year with collections curated with a lot of love and inspirations from across the globe and our own country. This year we celebrate the spirit of thoughtful gifting with our latest Diwali Campaign ‘Speaking Gifts.”
Shikha S Mazumdar, Head Marketing and VM, Home Centre India, said, “Speaking Gifts campaign is inspired by the warmth & celebratory spirit of the festive season. Capturing how gifts are an integral part of the festivities and relationships, the campaign soulfully captures the delight that both recipient and presenter experience with thoughtful gifting. As we unveil our festive gifting range, we hope everyone finds inspiration and just the perfect gift for their loved ones.”