With the growth of technology and smartphones, the way we communicate with others has changed completely. Online chats, video calls have now become a common practice to communicate and emoticons are the latest tools to express how we feel.
Emoticons make messaging more personal by communicating things that we often struggle to convey with words alone. Being a visual form of communication, emoticons have the potential to convey any message in a more accessible and universal way.
Taking up the millennial language to spread the importance of using Helmets, ICICI Lombard has started a petition to “Make Motor Bike Helmet an Emoticon”.
ICICI Lombard presented this petition by showing what a Helmet would have said to the audience to sign. The idea is very engaging and makes online users connect with the message.
A key to all your two-wheeler rides,
I am your travel companion.
The one who takes all the hits and keeps you protected.
The one who’ll be there for you when you fall.
Someone who has experienced every journey with you.
I am the HELMET!
The Indian government recognises my importance too, which is why two-wheeler riders must wear safety helmets under Section 129 of the Motor Vehicles Act, 1988.
If my presence plays such a vital role in your day-to-day commute, then why aren’t I a part of your digital world?
some lines from the petition read.
The petition has already been signed by over 28000 people and the numbers are growing very quickly. Being a symbol of protection, this Helmet emoticon will help you express that you care about all your friends and family who are two-wheeler riders. To make this a part of both online and offline world, we urge our audience to sign this petition and support ICICI Lombard in this cause.
