Harmeet Singh has been elevated to the position of Chief Brand Officer at The Body Shop, Asia South.
Prior to the elevation, she was serving the role of Vice President, Marketing, E-commerce and Product at the company for the past five years.
Singh had rejoined The Body Shop India in September 2018 as General Manager of Marketing, Merchandising, and E-commerce for Asia South, after a seven years long stint at Oriflame Cosmetics.
During her time at Oriflame Cosmetics, she held several positions such as Pricing and Consumer Insight Analyst for Asia, Head of Pricing and Research for South Asia, and Head of Forecasting and Pricing for Asia South.
In her earlier stint with The Body Shop India, she spent over five years as the Senior Manager of Merchandising and Training from 2006 and 2011.
In the past, she was also associated with The Home Store and Shoppers Stop.